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# Discreet Ski Pole Flasks
The 'WhiSki Poles' Keep a Snifter of Your Fave Libation within Reach

By Michael Hemsworth | Published 2018-02-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/whiski-poles
References: [thegadgetflow](https://thegadgetflow.com/portfolio/ski-pole-flask/) & [whiskipoles](https://www.whiskipoles.com/)

The 'WhiSki Poles' are a professional piece of equipment that will work to provide users with high-quality gear to partake in winter sports at their leisure and keep a snifter of their favorite drink within reach at all times.

The ski poles incorporate a hollow design that can be filled via the handle with up to eight ounces of your favorite liquor or drink. This makes it perfect for keeping a drink on hand for a quick drink after you've finished skiing to help you warm up when the temperature drops.

The 'WhiSki Poles' seem like something of a gag product, but are actually crafted from premium alloy that make them ideal for professional skiers who are looking for a new way to perform.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 42% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Ski Gear Flasks:** Creating discreet flasks within traditional ski gear, opens up the possibility for other winter sports gear and equipment to incorporate practical flask features.
- **Premium Sportswear Equipment:** By incorporating premium features within ordinary or everyday sports equipment can cater to professional athletes and enthusiasts who prioritize high-quality gear and equipment.
- **Functional Fashion:** Combining practical features with everyday casual fashion items will make them more useful for users in different settings.

### Who This Affects Most

- **Winter Sports:** Efficient and practical gear that satisfies skiers' social or recreational needs while skiing provides an opportunity for innovation and disruption.
- **Beverages:** Developing and collaborating with brands to incorporate flask features in products such as water bottles and energy drink bottles that are more widely used among athletes and health-conscious people.
- **Fashion:** Producing fashion items with practical features for everyday use and on-the-go activities, enhances the lifestyle of individuals and attracts a wider audience.

## Related on Trend Hunter

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- [Lightweight Outdoor Sake Bottles](https://www.trendhunter.com/trends/snow-peak-3.md)
