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# Whipped Yogurt Toppings
This Whipped Topping by Bob's Natural is Made with Greek Yogurt

By Laura McQuarrie | Published 2020-08-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/whipped-greek-yogurt
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4180-new-on-the-shelves)

As an alternative to regular whipped toppings, [Bob's Natural](https://www.trendhunter.com/trends/vanilla-shake-homestyle-granola) is now introducing a Whipped Greek Yogurt topping that's positioned as a healthier choice with no hydrogenated oils or genetically modified ingredients. The vanilla-flavored topping has the potential to be enjoyed just like traditional whipped cream on everything from sweet breakfast foods and desserts to beverages.

As health-conscious consumers are looking for better-for-you products that can be swapped out for current favorites, products like this whipped topping have the potential to make indulgences more feel-good in general, especially as Greek yogurt is associated with being a rich source of protein.

Bob's Natural is currently also working on developing a plant-based version of the innovative whipped topping.

Image Credit: Bob's Natural

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 38% | Activity: 57% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Healthier Whipped Toppings:** The introduction of whipped toppings made with Greek yogurt presents an opportunity for companies to cater to health-conscious consumers seeking better-for-you alternatives.
- **Alternative Indulgence Options:** The rise of whipped yogurt toppings as substitutes for traditional whipped cream provides an opportunity for food and beverage companies to offer indulgent products with perceived health benefits.
- **Plant-based Whipped Toppings:** The development of a plant-based version of whipped toppings opens up opportunities for companies to tap into the growing demand for vegan and plant-based products.

### Industries Being Reshaped

- **Dairy Alternatives:** The rise of whipped yogurt toppings creates opportunities for companies in the dairy alternatives industry to offer healthier alternatives to traditional dairy-based whipped cream.
- **Health Food and Beverage:** The introduction of whipped toppings made with Greek yogurt presents opportunities for companies in the health food and beverage industry to cater to health-conscious consumers.
- **Plant-based Products:** The development of a plant-based version of whipped toppings provides opportunities for companies in the plant-based products industry to cater to the growing demand for vegan and plant-based alternatives.

## Related on Trend Hunter

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