# Tart Lemon Ice Creams Trader Joe's 'When Life Gives You Lemons, Make Ice Cream' is a Sweet Treat By Katherine Pendrill | Published 2022-04-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/when-life-gives-you-lemons-make-ice-cream References: [traderjoes](https://www.traderjoes.com/home/products/pdp/when-life-gives-you-lemons-make-ice-cream-074092)  While the saying goes that you should make lemonade when given an abundance of lemons, [Trader Joe's](https://www.trendhunter.com/trends/lemon-flower-cookies) has taken things in a different direction with a new product cleverly titled, 'When Life Gives You Lemons, Make Ice Cream.' Though lemons may not be the most obvious ice cream ingredient, Trader Joe's new product certainly makes a case for more [citrus desserts](https://www.trendhunter.com/trends/lemon-bar-chvre). The new product starts with a base of velvety ice cream that’s been infused with lemon juice and lemon zest. The whole thing is then studded with buttery shortbread cookies for crunch and even more [lemon swirl](https://www.trendhunter.com/trends/summer-shandwich) for that extra citrus punch. As Trader Joe's puts it: "Unlike the idiom that inspired its name, When Life Gives You Lemons is an example of making a great situation even better." Image Credit: Trader Joe's ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 49% | Activity: 76% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Citrus Flavored Desserts:** With the success of Trader Joe's lemon ice cream, there is an opportunity to introduce more citrus based desserts to the market. - **Inclusion of Shortbread Cookies in Ice Cream:** The addition of shortbread cookies to ice cream could be a new trend, inspired by Trader Joe's latest creation. - **Clever Product Names:** Following in the footsteps of 'When Life Gives You Lemons, Make Ice Cream', there is a trend emerging for catchy product names that make a statement. ### Where This Applies - **Ice Cream:** Ice cream companies have an opportunity to experiment with flavors by adding citrus flavors and including shortbread cookies in their products. - **Bakery:** Bakeries can experiment with new desserts that incorporate shortbread cookies with lemon as a main flavor, attracting new customers and capitalizing on a burgeoning trend. - **Marketing and Advertising:** With the emerging trend for clever product names, marketing and advertising companies can help businesses develop unique and creative names to stand out in the market. ## Related on Trend Hunter - [Creamy Meyer Lemon Yogurts](https://www.trendhunter.com/trends/meyer-lemon-cream-yogurt.md) - [Flower-Shaped Lemon Cookies](https://www.trendhunter.com/trends/lemon-flower-cookies.md) - [Fruit-Infused Lemonade Popsicles](https://www.trendhunter.com/trends/strawberry-lemonade-ice-bars.md) - [Thin Meyer Lemon Cookies](https://www.trendhunter.com/trends/meyer-lemon-cookie-thins.md) - [Lemon Ginger Cheesecakes](https://www.trendhunter.com/trends/lemon-ginger-cheesecake.md) - [Tart Meyer Lemon Yogurts](https://www.trendhunter.com/trends/meyer-lemon-cream-yogurt1.md) - [Organic Sicilian Lemon Juices](https://www.trendhunter.com/trends/sicilian-lemon-juice.md) - [Lemon-Flavored Animal Crackers](https://www.trendhunter.com/trends/cheery-lemon-animal-crackers.md) - [Creamy Strawberry Gelatos](https://www.trendhunter.com/trends/strawberries-cream-gelato.md)