# Rugged Camping Coolers The Igloo Trailmate is an All-Terrain Wheeled Cooler Ready for Long Hauls By Michael Hemsworth | Published 2016-04-26 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/wheeled-cooler References: [werd](http://www.werd.com/34381/igloo-trailmate-all-terrain-cooler/) & [amzn.to](http://amzn.to/1YQwFEA) Those out there that are sick of lugging a cooler from the car, to the beach or campsite will find the [Igloo](https://www.trendhunter.com/trends/igloo-trailmate-cooler) Trailmate an all-terrain wheeled cooler that's ready to rock. Capable of retaining ice for up to four days, the Igloo Trailmate cooler is ideal for camping trips where [keeping food and drinks cold](https://www.trendhunter.com/trends/anker-solix-everfrost-2) is imperative. The 70-quart capacity can hold up to 112 cans of beer or whatever else users prefer to house within. The tires that are built-on to the Igloo Trailmate cooler are designed to offer 10-inches of clearance and to never deflate. The wheeled cooler transforms into a mini serving station when opened to reveal items within the cooler compartment and a tray for serving. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 99% | Activity: 98% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **All-terrain Wheeled Coolers:** Designing and producing coolers that can retain ice for longer periods, with sturdy and efficient wheels for all-terrain transport. - **Smart Mobile Cooler Stations:** Creating serving station hybrid coolers that offer efficient confinement and presentation, using IoT connectivity to provide insight into usage patterns and optimize performance. - **Eco-friendly Cooler Materials:** Investing in researching and developing recyclable, biodegradable, and sustainable cooler materials, reducing their impact on the environment. ### Sectors Adopting This - **Outdoor Recreation:** Designing and manufacturing outdoor recreational equipment, such as camping gear and coolers, that offer durability, reliability and convenience while catering to the needs of consumers interested in engaging with nature. - **Food and Beverage:** Developing and distributing food and beverage products that require adequate refrigeration, and that benefit from longer-lasting and customizable cooling options for retail, distribution, and consumption purposes. - **Packaging:** Providing eco-friendly and biodegradable packaging options that comply with the needs of cooler and mobile refrigeration transportation, offering new possibilities for supply chain optimization and sustainable innovation. ## Related on Trend Hunter - [Durable Adventurer Cooler Designs](https://www.trendhunter.com/trends/igloo-trailmate-cooler.md) - [Modern Rugged Mobile Coolers](https://www.trendhunter.com/trends/mobile-cooler.md) - [Rugged Cubic Camping Coolers](https://www.trendhunter.com/trends/camelbak-chillbak-cube-cooler.md) - [Durable Suitcase-Style Coolers](https://www.trendhunter.com/trends/yeti-roadie.md) - [Accessible Adventure Coolers](https://www.trendhunter.com/trends/coleman-pro-coolers.md) - [Heavy-Duty Camper Coolers](https://www.trendhunter.com/trends/dometic-coolice.md) - [Lightweight Overlanding Coolers](https://www.trendhunter.com/trends/rugged-road-45-v2-cooler.md) - [Automotive-Branded Coolers](https://www.trendhunter.com/trends/jeep-x-igloo-specialedition-cooler.md) - [Ultra-Sturdy Drink Coolers](https://www.trendhunter.com/trends/east-oak-hard-cooler.md)