# Messaging App Color Customizations Whatsapp's Color Customization Will Rollout Soon By Ell Smith | Published 2024-01-10 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/whatsapps-color References: [designtaxi](https://designtaxi.com/news/426084/WhatsApp-Could-Soon-Let-You-Shed-The-Green-For-Different-Color-Themes/) & [wabetainfo](https://wabetainfo.com/whatsapp-news-of-the-week-new-theme-feature-in-development-for-ios/)  WhatsApp is bringing a burst of color to its messaging experience, aiming to cater to the diverse preferences of its users. The iconic green bubble is getting a makeover with a new feature in the beta testing phase for iOS (version 24.1.10.70). Now, consumers can choose from five vibrant color themes - green, blue, white, pink, and purple - to personalize their chat screens. This customization option marks a departure from WhatsApp's traditional green theme, offering users a chance to express their individuality and style. The ability to choose different colors adds a fun and personalized touch to the messaging app, making conversations visually appealing. This shift in customization reflects a commitment to meeting the diverse preferences of modern users who seek a more personalized and visually engaging messaging platform. Image Credit: Photo 213116499 © Inkdropcreative1 | Dreamstime.com ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 69% | Activity: 85% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Why This Trend Is Growing - **Color Customizations:** The trend of color customizations in messaging apps allows users to personalize their chat screens and express their individuality. - **Vibrant Themes:** The introduction of vibrant color themes in messaging apps adds a fun and visually appealing element to conversations. - **Personalization Options:** The trend of offering customization options reflects a commitment to meeting modern users' diverse preferences for a more personalized messaging experience. ### Industries Being Reshaped - **Messaging App:** The messaging app industry can leverage color customization trends to enhance user engagement and cater to individual preferences. - **Mobile App:** The mobile app industry can tap into the trend of vibrant themes to create visually engaging and captivating experiences for users. - **User Interface Design:** The user interface design industry has an opportunity to contribute to the trend of personalization options by creating innovative and intuitive customization interfaces. ## Related on Trend Hunter - [Redesigned Messaging App Platforms](https://www.trendhunter.com/trends/whatsapp-update-2.md) - [Social Sticker-Making Features](https://www.trendhunter.com/trends/whatsapp-7.md) - [Interconnected Messaging Ecosystems](https://www.trendhunter.com/trends/interconnected-messaging-ecosystem.md) - [WhatsApp Privacy Features](https://www.trendhunter.com/trends/inapp-controls.md) - [Privacy-Focused Messenger Features](https://www.trendhunter.com/trends/chat-lock.md) - [Telegram-Style Video Messages](https://www.trendhunter.com/trends/video-messaging.md) - [Feature-Enabled Messenger Applications](https://www.trendhunter.com/trends/featureenabled-messenger.md) - [Avatar-Supporting Social Features](https://www.trendhunter.com/trends/whatsapp-2.md) - [Social Voice Chat Features](https://www.trendhunter.com/trends/whatsapp-5.md)