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# Floral Pubescence Photography
The What Grows Series by Jan von Holleben Focuses on Growing Up

By Carly Foy | Published 2011-04-11 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/what-grows
References: [janvonholleben](http://www.janvonholleben.com/?page_id=3076&att_id=3126) & [janvonholleben](http://www.janvonholleben.com/)

The Jan von Holleben What Grows collection is a genius concept surrounding puberty.

The series features youth of all ages, holding ordinary poses; however, thanks to photographic manipulation, Jan von Holleben incorporates a sense of surrealism into the photos. Jan von Holleben uses nature to display symbolism of growth with the addition of [flowers, leaves and trees](https://www.trendhunter.com/trends/plant-pulses) to the photos. Each of the photos in the What Grows collection showcases a different effect of puberty, such as pimples, [leg hair](https://www.trendhunter.com/trends/billie-chia-pet) and height. In my opinion, the most interesting photo would have to be Voice, which showcases a girl who seems to be [spewing out flowers](https://www.trendhunter.com/trends/bloome).

The What Grows collection from Jan von Holleben is quite symbolic and von Holleben continues to display his amazing talent.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 28% | Activity: 7% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Why This Trend Is Growing

- **Youth Photography:** Opportunity to capture the concept of growth and symbolism through surrealism in photography.
- **Photographic Manipulation:** Potential for creating unique and visually captivating images through manipulation techniques.
- **Puberty Representation:** Chance to explore and convey the various aspects and effects of puberty through visual storytelling.

### Industries Being Reshaped

- **Photography:** An opportunity for photographers to experiment with innovative concepts and techniques like photographic manipulation and symbolism.
- **Art and Design:** A potential market for art and design professionals to explore the use of surrealism and symbolism in their work, inspired by the What Grows collection.
- **Fashion and Advertising:** An opportunity for fashion and advertising industries to incorporate the concept of growth and symbolism into their campaigns, inspired by the unique visual representation of puberty in the What Grows collection.

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