# Aquatic Mammal Holdalls The Kujila Whale Bag is a Whale of a Tale By Vasiliki Marapas | Published 2013-11-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/whale-bag References: [fancy](http://fancy.com/things/479090223272169063/Whale-Duffle-Bag-by-WhoWhat-x-YMC) & [youmustcreate](http://www.youmustcreate.com/products/mens-belts-and-bags/chi-rho-kujila-bag/) Japanese brand WHOWHAT has designed a [canvas whale bag](https://www.trendhunter.com/trends/lobster-bag) exclusively for the UK label [YMC](https://www.trendhunter.com/trends/ymc-x-merrell-moab-slide-2) (You Must Create). This clever duffle bag tapers into a tail at one end, has a carefully positioned button for an eye and a small front pouch acts as a mouth. The medium size bag measures in at 63 x 30, so you have plenty of room to pack all the essentials for the gym or a weekend away. If you love aquatic sea creatures enough to carry one around with you all day, the Kujila bag is definitely for you. Since whale watching isn’t really an option for urban inhabitants, keep the sea close to you via a [friendly whale duffle](https://www.trendhunter.com/trends/super-pacific-huckpack-duffel-bag). Not to mention, the bag would make a great gift for any Orca enthusiasts. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 26% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Animal-inspired Bags:** Incorporating animal features into bags presents an opportunity for companies to tap into the animal-loving market. - **Alternative Travel Bags:** Designing unconventional travel bags can appeal to consumers looking for something different in their luggage. - **Novelty Gifts:** Creating unusual and unique gifts such as the Kujila Whale Bag can attract consumers looking for memorable presents. ### Where This Applies - **Fashion Accessories:** The fashion accessories market can benefit from incorporating animal-inspired designs into bags and purses. - **Travel and Leisure:** Designing alternative travel bags can cater to consumers who want to stand out from traditional luggage styles. - **Gift Shops:** Offering unique and quirky gifts such as the Kujila Whale Bag can attract customers looking for unusual and memorable presents. ## Related on Trend Hunter - [Water-Ready Duffle Bags](https://www.trendhunter.com/trends/zhik-submersible-duffel-bag.md) - [Celebrity-Coveted Travel Bags](https://www.trendhunter.com/trends/sprayground-offers.md) - [Penguin-Resembling Luxe Clutches](https://www.trendhunter.com/trends/penguin-bag.md) - [Woven Statement Totes](https://www.trendhunter.com/trends/holst-lee1.md) - [Whale-Inspired PC Peripherals](https://www.trendhunter.com/trends/orca-mouse-concept.md) - [Trunk-Sized Reusable Retailer Bags](https://www.trendhunter.com/trends/aldi-big-bag.md) - [Oceanic Conservation Merch Collections](https://www.trendhunter.com/trends/stop-shop-bags.md) - [Lobster-Shaped Luxury Bags](https://www.trendhunter.com/trends/lobster-bag.md) - [Featherlight Hyper-Strength Duffle Bags](https://www.trendhunter.com/trends/norda-toolbox-duffle-bag.md)