# Basement Band Spreads The WeSC Spring 2011 Line Rocks Out By Renee Ramsarran | Published 2011-02-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/wesc-spring-2011 References: [lifelounge.au](http://www.lifelounge.com.au/fashion/news/wesc-spring-2011-collection.aspx) & [wesc](http://www.wesc.com) The WeSC Spring 2011 campaign is full of color, light and rock star attitude. A Swedish brand, the 'We Are The Superlative Conspiracy' fashion house has merged [comfortable street style](https://www.trendhunter.com/trends/corteiz-7) with European vibrancy. The spectrum of fabrics in bright blues, greens and purples fuses fun fashion and [timeless structures](https://www.trendhunter.com/trends/splendid-srping-2025). Featuring dynamic style and practical designs, this entertaining spread showcases the cool WeSC Spring 2010 collection. **Implications** - [Bright colors](https://www.trendhunter.com/trends/vowels-1) are undoubtedly an excellent way to help capture the publics attention. Businesses that come up with uplifting colorful displays within product designs, marketing campaigns and packaging will help bring a better mood to their target demographic and make them more likely to purchase. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 26% | Activity: 13% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Colorful Fashion:** Opportunity for businesses to incorporate bright colors into their product designs, marketing campaigns, and packaging to capture attention and increase sales. - **Street Style:** Opportunity for businesses to merge comfortable street style with unique cultural influences to create practical and fashionable designs. - **Dynamic Fashion Spread:** Opportunity for businesses to showcase their collections in entertaining and visually appealing spreads to engage their target audience and increase brand visibility. ### Industries Being Reshaped - **Fashion:** Fashion brands can leverage colorful designs and street style influences to create unique and practical collections that resonate with their target audience. - **Marketing and Advertising:** Marketing and advertising agencies can use dynamic fashion spreads as inspiration to create captivating campaigns that effectively capture attention and promote brands. - **Packaging Design:** Companies specializing in packaging design can incorporate bright colors and eye-catching designs to create visually appealing packages that stand out on store shelves and attract customers. ## Related on Trend Hunter - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Americana-Inspired Spring Fashion](https://www.trendhunter.com/trends/origin-stories-americana.md) - [Dessert-Inspired Spring Collections](https://www.trendhunter.com/trends/woodys-ss24-collection.md) - [Vibrant Spring Streetwear Capsules](https://www.trendhunter.com/trends/corteiz-7.md) - [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md) - [Gen Z Elevated Spring Basics](https://www.trendhunter.com/trends/grey-bandit-spring-2024-collection.md) - [Fabric-Centric Spring Fashion Capsules](https://www.trendhunter.com/trends/sage-nation-5.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md)