# Spicy Chip Burgers The Newest Wendy's Burger is Filled with Tostitos Chips and Sriracha Sauce By M | Published 2014-09-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wendys-burger References: [brandeating](http://www.brandeating.com/2014/09/news-wendys-philippines-offers-sriracha-and-chips-in-new-burger.html) & [wendys](http://www.wendys.ca/) The newest Wendy's burger is sure to set your tastebuds on fire thanks to its spicy ingredients. The Spicy Smackdown burger is infused with piquant Sriracha sauce and [crunchy Tostitos tortilla chips](https://www.trendhunter.com/trends/ruffles-crunch-burger). This unusual burger is sure to be a hit for fast food lovers. The Spicy Smackdown burger is only selling at local [Wendy's Philippines](https://www.trendhunter.com/trends/wendys-2) locations. This fiery burger is the original Wendy's Single burger topped with Sriracha sauce, a layer of corn Tostitos chips, pickles, onions, mayo, lettuce and tomato. The added layer of chips will add a crumbly texture to the burger and the [Sriracha sauce will spice things up](https://www.trendhunter.com/trends/zinger-drip) a bit. Unlike any current burger on the Wendy's menu, the Spicy Smackdown is sure to attract attention from global burger connoisseurs. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 46% | Activity: 40% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Fiery Fast Food:** Opportunities for innovation in fast food industry by incorporating spicy ingredients and unusual combinations in menu items. - **International Menu Ideas:** Trend for fast food chains to offer location-specific menu items can be an opportunity for global expansion and experimentation. - **Texture Revolution:** Exploration of different textures for fast foods items can be a disruptive innovation in the industry, leading to a more diverse culinary experience for customers. ### Where This Applies - **Fast Food:** Incorporating unique combinations of spicy and unusual ingredients to create differentiated menu items for fast food chains. - **International Food Chains:** Adopting location-specific menu items can lead to global expansion and increased customer engagement with the brand. - **Food Production:** Experimenting with different textures in fast food items can improve the overall taste experience and lead to new product development opportunities. ## Related on Trend Hunter - [Ghost Pepper QSR Items](https://www.trendhunter.com/trends/wendys-2.md) - [Piquant Bacon-Packed Burgers](https://www.trendhunter.com/trends/wendys-blazin-baconator.md) - [Extra-Spicy Bacon Burgers](https://www.trendhunter.com/trends/blazin-baconator.md) - [Fiery Fried Chicken Sandwiches](https://www.trendhunter.com/trends/fired-up-chicken-sandwich.md) - [Queso-Topped QSR Burgers](https://www.trendhunter.com/trends/wendys-loaded-nacho.md) - [Spicy Sandwich Promotions](https://www.trendhunter.com/trends/spicy-sandwich.md) - [Spicy-Sweet Chicken Sandwiches](https://www.trendhunter.com/trends/mango-habanero-crispy-chicken-sandwich.md) - [Habanero-Infused Chicken Meals](https://www.trendhunter.com/trends/hot-honey-chicken-sandwich.md) - [Spicy Small-Sized Burgers](https://www.trendhunter.com/trends/spicy-piri-piri-buddy.md)