# Ghost Pepper QSR Items Wendy's Launches the New Ghost Pepper Burger and Fries Across Canada By Kanesa D | Published 2023-05-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wendys-2 References: [fastfoodpost](https://www.fastfoodpost.com/wendys-launches-new-ghostepper-ranch-chicken-sandwich-and-new-ghost-pepper-fries-in-canada/) & [wendys](http://wendys.com)  The new '[Ghost Pepper Ranch](https://www.trendhunter.com/trends/pringles-ghost-pepper-ranch) Chicken Sandwich' and new '[Ghost Pepper Fries'](https://www.trendhunter.com/trends/ghost-pepper-chicken-sandwich) have made their debut at participating [Wendy's](https://www.trendhunter.com/trends/hot-honey-chicken-sandwich) restaurants throughout Canada. The new menu items spotlight the spicy Ghost Pepper, a hybrid chili pepper from India. The sandwich features a crispy-fried spicy chicken breast fillet served on premium bread and topped with lettuce, tomato, Ghost Pepper Crispy Onions, a slice of jalapeno cheese, and Ghost Pepper Ranch. Along with the burger, the new Spicy Ghost Pepper Sauce is used on top of Wendy's natural-cut, skin-on, sea-salted French fries for the 'Ghost Pepper Fries.' The suggested price for the Ghost Pepper Ranch Chicken Sandwich is $7.89, while the price for the Ghost Pepper Fries is $2.99. For a brief period of time, both menu items will be available at participating Wendy's Canada locations. Image Credit: Wendy's ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 34% | Activity: 47% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Spicy Fast Food Items:** Fast food companies can offer more menu items with unique and spicy flavors utilizing lesser-known chili peppers. - **Regional Ingredients in Fast Food:** Fast food companies can use regional and ethnic ingredients, such as Ghost Peppers, as a way to introduce new flavors and ingredients to their menu. - **Limited Time Menu Items:** QSRs can leverage themed menu items and limited time offers to generate buzz and increase sales. ### Industries Being Reshaped - **QSR Industry:** QSRs can invest in research and development to create unique menu items, such as the Ghost Pepper burger and fries, to attract new customers and retain existing ones. - **Food Industry:** The food industry, particularly in the spice and seasoning category, can explore lesser-known chili peppers and regional ingredients to create new products and capitalize on consumer interest in unique flavors. - **Fast Casual Industry:** Fast casual restaurants can also capitalize on the trend of adding unique spice and flavor to their menu items to compete with QSRs and offer more unique options to customers. ## Related on Trend Hunter - [Ghost Pepper Chicken Sandwiches](https://www.trendhunter.com/trends/ghost-pepper-chicken-sandwich.md) - [Spicy Sandwich Promotions](https://www.trendhunter.com/trends/spicy-sandwich.md) - [Spicy Pepper QSR Foods](https://www.trendhunter.com/trends/burger-king-ghost-pepper.md) - [Fiery Fried Chicken Sandwiches](https://www.trendhunter.com/trends/fired-up-chicken-sandwich.md) - [Ghost Pepper-Spiced Burgers](https://www.trendhunter.com/trends/ghost-pepper-burger.md) - [Fiery Pepper Sauce Sandwiches](https://www.trendhunter.com/trends/ghost-pepper-chicken-sandwich-1.md) - [Extra-Spicy Bacon Burgers](https://www.trendhunter.com/trends/blazin-baconator.md) - [Extra Spicy Autumnal Burgers](https://www.trendhunter.com/trends/ghost-pepper-whopper.md) - [Spicy QSR Collaborations](https://www.trendhunter.com/trends/wendys-and-takis.md)