# Exclusive Mental Wellness Kits Crying Out Loud Arranges a Special Kit for Emotional Rescue By Kalin Ned | Published 2020-02-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wellness-kit1 References: [lostandfoundto](https://lostandfoundto.com/collections/first-aid-kit/products/first-aid-kits-for-the-modern-soul-limited-edition) Toronto-based store Crying Out Loud (formerly known as [Lost + Found](https://www.trendhunter.com/trends/lost-borough-ice-cream)) has created a specialized mental wellness kit to help out its customers when they are experiencing anything from unease to an emotional crisis. The brand was created with exactly this in mind — to bring products that have the potential to help someone out through a tough time, whether that be because of loss, loneliness or something else. The 'Mental Wellness First Aid Kit' is a limited edition product that boasts items such as [Happy Spritz](https://www.trendhunter.com/trends/cloud-collection) Towelettes, a Mindful card bundle, a bar of Soul Chocolate, a greeting card from Emily McDowell, Keep Going Spray from K'Pure, a copy of 'Tiny Beautiful Things' by Cheryl Strayed, the Take Care pencil from ban.do, and 'I really love your' sticky notes from [Knock Knock](https://www.trendhunter.com/trends/ottogi-2). Available for $50 CAD, the mental wellness kit is Crying Out Loud's way of saying 'you can do this.' ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 91% | Activity: 93% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Mental Wellness Kits:** Disruptive innovation opportunity: Create customizable mental wellness kits that cater to specific needs and situations. - **Emotional Rescue:** Disruptive innovation opportunity: Develop products and services that provide emotional support and assistance during difficult times. - **Mindful Self-care:** Disruptive innovation opportunity: Design self-care kits that promote mindfulness and provide tools for relaxation and stress relief. ### Who This Affects Most - **Retail:** Disruptive innovation opportunity: Transform traditional retail stores into mental wellness hubs by offering specialized kits and resources. - **Health and Wellness:** Disruptive innovation opportunity: Integrate mental wellness into the broader health and wellness industry by creating holistic solutions and products. - **E-commerce:** Disruptive innovation opportunity: Launch online platforms that curate and sell mental wellness kits, providing easy access and customization options. ## Related on Trend Hunter - [Mindfulness Kits](https://www.trendhunter.com/trends/space-of-time.md) - [Digital Mental Health Toolkits](https://www.trendhunter.com/trends/mental-health-toolkit.md) - [Mind-Skin Connection Kits](https://www.trendhunter.com/trends/securely-attached-kit.md) - [Mind-Body Care Kits](https://www.trendhunter.com/trends/sensual-self-kit.md) - [Curated Neurobeauty Sets](https://www.trendhunter.com/trends/neurobeauty-bundle.md) - [Relaxing Self-Care Kits](https://www.trendhunter.com/trends/selflove-gift-set.md) - [At-Home Emotion Toolkits](https://www.trendhunter.com/trends/creatures-full-of-feelings-parenting-toolkit.md) - [Self-Guided Mental Health Apps](https://www.trendhunter.com/trends/mindless-labs.md) - [Giftable Calming Kits](https://www.trendhunter.com/trends/calm-kit.md)