# Supplement-Enriched Granolas The LÜME Wellness Granola Products are Flavorful and Nourishing By Michael Hemsworth | Published 2020-02-07 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/wellness-granola References: [preparedfoods](https://www.preparedfoods.com/articles/123427-lume-wellness-granola) & [eatlume.co](http://www.eatlume.co/) Health-conscious consumers are constantly on the lookout for ways to enhance their intake of vitamins and nutrients, so the LÜME wellness granola products are here to offer an easy and delicious way to do so. The granolas come in GLOW and FIT collections, which are each packaged in convenient 2.1 ounce pouches that are specially designed to be brought with the person out of the house. Each of the products are made with premium ingredients that are [gluten-free, organic, dairy-free, soy-free](https://www.trendhunter.com/trends/clean-label-granola-base), contain no refined sugar and are low on the glycemic index. The LÜME wellness granola products are available directly from the brand's website, [Amazon](https://www.trendhunter.com/trends/wild-blueberry-granola) and even an array of fitness studios, cafes, boutiques and high-end shops around San Diego. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 64% | Activity: 82% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Supplement-enriched Foods:** Other food brands can add supplements and nutrients to their products to appeal to health-conscious consumers. - **Portable Health Snacks:** Brands can create convenient, portable snacks designed to be taken outside the house by busy, health-conscious consumers. - **Gluten-free, Organic, Dairy-free Products:** More brands can create products that are gluten-free, organic, dairy-free, soy-free, contain no refined sugar and are low on the glycemic index to appeal to health-conscious consumers. ### Industries Being Reshaped - **Health Food Industry:** The health food industry can develop more products that offer a balance of taste and nutrition, like supplement-enriched granolas. - **Fitness Industry:** The fitness industry can incorporate nutritious and convenient snacks like LÜME wellness granolas into their offerings for gym-goers and on-the-go energy. - **Café and Restaurant Industry:** Cafes and restaurants can create menu items and packaged snacks that cater to health-conscious consumers who prefer gluten-free and organic options, like LÜME wellness granolas. ## Related on Trend Hunter - [Gut Health Support Granolas](https://www.trendhunter.com/trends/biome-granolas.md) - [Superfood-Blended Granolas](https://www.trendhunter.com/trends/super-granola.md) - [Dessert-Like Protein Granolas](https://www.trendhunter.com/trends/fuel10k-granola.md) - [Beauty-Inspired Granolas](https://www.trendhunter.com/trends/purely-glow-granola.md) - [Flavorful Grain-Free Granolas](https://www.trendhunter.com/trends/grainfree-granolas.md) - [Indulgent Free-From Granolas](https://www.trendhunter.com/trends/just-live-a-little-granola.md) - [Snacking-Friendly Granolas](https://www.trendhunter.com/trends/go-raw-snacking-granola.md) - [Snack Bar-Inspired Granolas](https://www.trendhunter.com/trends/nkd-granola.md) - [Versatile Gluten-Free Granolas](https://www.trendhunter.com/trends/lizis-caramelised-almonds-hazelnuts-pecans-granola.md)