# Wellness Coach Apps Kumu Coaches Create Custom Goals for Your Fitness, Health and Well-Being By Alyson Wyers | Published 2015-05-12 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/wellness-coach References: [springwise](http://www.springwise.com/personal-wellness-coach-text-video-chat/) & [getkumu](http://getkumu.com/) If you are trying to take care of yourself, this fitness app goes beyond just physical health to include a wellness coach who will help you create [personalized goals](https://www.trendhunter.com/trends/aidriven-wellness-app). The Kumu app pairs you with a real life coach who can provide guidance and motivation, and will be invested in your growth, unlike a robot. Described as part nutrition pro, part fitness guru, part scientist and 100% your friend, a Kumu wellness coach is available to connect through photo message, text and video chat. In addition to the moral support, these services include [activity tracking](https://www.trendhunter.com/trends/health-tracking1). There is also a social network component, where members cheer each other on by sharing goals and giving virtual high fives. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 33% | Activity: 43% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Personalized Wellness Coaching:** Opportunities for businesses to incorporate personalized coaching into health and wellness apps, using real-life coaches to provide guidance and motivation. - **Social Network Fitness Apps:** Opportunities for businesses to create social networks centered around fitness and wellness, allowing members to connect with each other, share goals and provide support. - **Integrated Health and Wellness Apps:** Opportunities for businesses to integrate both physical and mental health aspects in wellness coaching apps, providing guidance on nutrition, exercise, mindfulness, and more. ### Who This Affects Most - **Health & Wellness Apps:** Opportunities for businesses to create integrated health and wellness apps, using real-life coaches and social networks to provide personalized guidance and motivation. - **Fitness Technology Industry:** Opportunities for businesses to create personalized wellness coaching and social network features in fitness technology, capitalizing on the growing market for health and wellness apps. - **Healthcare Industry:** Opportunities for healthcare providers to incorporate wellness coaching apps into their healthcare offerings, providing patients with personalized health guidance and support. ## Related on Trend Hunter - [Easily Accessible Health Coaches](https://www.trendhunter.com/trends/kayan-coach.md) - [AI Wellness Platforms](https://www.trendhunter.com/trends/kuduu.md) - [Conversational AI Coaches](https://www.trendhunter.com/trends/fitbit-personal-health-coach.md) - [Peer Support Wellness Apps](https://www.trendhunter.com/trends/peer-support-app.md) - [Spiritual Wellness Apps](https://www.trendhunter.com/trends/sol-app.md) - [AI Fitness Coaches](https://www.trendhunter.com/trends/my-ai-trainer.md) - [Personalized Weight Loss Apps](https://www.trendhunter.com/trends/noom-app.md) - [AI Fitness Coaches](https://www.trendhunter.com/trends/workoutwave-ai-fitness-planner.md) - [Holistic Fitness Trackers](https://www.trendhunter.com/trends/a-wellness-app.md)