# Eastern Medicine-Focused Platforms welleum Shares a Modern Approach to Eastern Wellness By Grace Mahas | Published 2021-02-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/welleum References: [welleum](https://welleum.com/) welleum, an [online alternative healing platform](https://www.trendhunter.com/trends/heallist) launched by Jacqueline Gomez, is hoping to "disrupt the [wellness market](https://www.trendhunter.com/trends/online-wellness-destination) by bringing traditional Eastern medicine to the masses while separating fact from fiction with supporting scientific research." Gomez founded the brand after her 8-year-old daughter was diagnosed with Crohn's disease. Health professionals advised the use of steroids for treatment, however, Gomez turned to Eastern medicine. That journey inspired Gomez to create a single source of trusted, reliable, and relatable information to help others find new options for tackling disease and living a healthy life. The welleum platform consists of a collective of qualified professionals ranging from acupuncturists and herbalists to support individuals looking to learn more about Eastern Medicine. Image Credit: welleum ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 27% | Activity: 30% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Key Themes Behind This Trend - **Eastern-medicine-based Wellness:** Incorporate Eastern Medicine in your wellness practices and offer alternative and complementary therapies to current treatments. - **Alternative Healing Platforms:** Build an online platform that connects patients with qualified professionals from different holistic wellness backgrounds. - **Fact-based Alternative Medicine:** Create a resource that combines scientific research with traditional Eastern medicine practices to offer evidence-based alternative medicine options. ### Where This Applies - **Healthcare:** Doctors should incorporate alternative medicine options for patients and evaluate the effectiveness of traditional and Eastern medicine practices for different illnesses. - **Wellness:** Develop a comprehensive platform that offers educational resources, online workshops, and consultations with certified professionals from traditional Eastern medicine backgrounds. - **Technology:** Create innovative technologies such as telemedicine to make alternative medicine practices and therapy more accessible to people worldwide. ## Related on Trend Hunter - [Customizable Herbal Remedies](https://www.trendhunter.com/trends/womens-wellbeing.md) - [Consumer-Led Wellness Platforms](https://www.trendhunter.com/trends/grove-wellness.md) - [Wellness Discovery Platforms](https://www.trendhunter.com/trends/wellness-discovery-platform.md) - [Bespoke Mindfulness Products](https://www.trendhunter.com/trends/bloom-balance.md) - [CBD-Infused Eastern Herb Blends](https://www.trendhunter.com/trends/chinese-medicine-and-cbd.md) - [Hybrid Health-Focused Apps](https://www.trendhunter.com/trends/evidentree-app.md) - [Women's Wellness Platforms](https://www.trendhunter.com/trends/embodiment.md) - [Personalized AI-Driven Wellness Apps](https://www.trendhunter.com/trends/aidriven-wellness-app.md) - [Free-From OTC Health Products](https://www.trendhunter.com/trends/welly-remedies-products.md)