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# Online Schooling Kits
Drexel University's Welcome Kit Makes Distance Students Feel Included

By Laura McQuarrie | Published 2015-07-23 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/welcome-kit
References: [thedieline](http://www.thedieline.com/blog/2015/7/21/drexel-university-online-accepted-students-kit) & [drexel.edu](http://drexel.edu/)

A huge part of being accepted into a post-secondary schooling institution is receiving that welcome kit and knowing you'll be part of a great community of students. However, students who pursue [distance education online](https://www.trendhunter.com/trends/offline-learning-solution) don't even come into contact with a physical campus, let alone other students. In order to make its online students feel welcome, Drexel University created a special [welcome package](https://www.trendhunter.com/trends/rokuthemed-van).

Much of the detailing on the box plays up features like dragon scales from the school's mascot, Mario the Magnificent Dragon. On the inside, the box is filled with a letter, a field guide, stickers and other school memorabilia to make online students feel like they are a part of the community.

As Drexel University puts it, "The welcome kit was positioned as a field guide that would help students through their transition into becoming an actual dragon as they embark on a journey to further their education."

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 26% | Activity: 22% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What Makes This Trend Stand Out

- **Distance Education Welcome Kits:** Schools can create customized welcome kits for online/distance students to help them feel welcomed and included.
- **Personalized Commemorative Packages:** New students can receive a personalized welcome package that includes memorabilia such as stickers and school supplies.
- **Creative Branding Opportunities:** Schools can creatively brand welcome kits with mascots or other school-related designs and offer them to both online and traditional students.

### Sectors Adopting This

- **Education:** Colleges and universities can offer customized welcome packages to distance education students to help them feel more connected and included in the school community.
- **E-commerce:** Welcome kits for online students can be sold through e-commerce channels and extend beyond education to other industries with remote participants.
- **Brand and Marketing:** Companies and organizations can use branded welcome kits as part of their marketing and branding strategies to welcome and connect with new customers or members.

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