# Wintry Yogurt Snacks Welch's Fruit 'n Yogurt Snowballs are Creamy Limited-Edition Treats By Laura McQuarrie | Published 2021-10-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/welchs-fruit-n-yogurt References: [prnewswire](https://www.prnewswire.com/news-releases/americas-favorite-fruit-snacks-debuts-welchs-fruit-n-yogurt-snowballs-301398051.html) [Welch's](https://www.trendhunter.com/trends/welchs-fruit-n-yogurt-snacks) Fruit 'n Yogurt Snowballs put a seasonal twist on the classic and creamy Welch's Fruit 'n Yogurt Snacks with treats that were inspired by the look and feel of snowballs. The festive snacks feature soft, real strawberry fruit centers that are coated in yogurt that melts in the mouth. These perfectly sized snacks promise to be the perfect addition to [holiday parties and stocking stuffers](https://www.trendhunter.com/trends/holidaythemed-yogurt), especially since fruit is the first ingredient in the snacks, which also serve as a good source of Vitamin D and calcium. Light and portable yet rich in texture, yogurt is a popular choice for snacking in between meals and this indulgent treat promises to appeal to a wide range of [fruit-loving snackers](https://www.trendhunter.com/trends/welchs). ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 36% | Activity: 35% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Seasonal Yogurt Snacks:** Welch's Fruit 'n Yogurt Snowballs put a seasonal twist on the classic and creamy Welch's Fruit 'n Yogurt Snacks with treats that were inspired by the look and feel of snowballs. - **Fruit-centered Snacks:** The festive snacks feature soft, real strawberry fruit centers that are coated in yogurt that melts in the mouth. - **Portable Yogurt Treats:** Light and portable yet rich in texture, yogurt is a popular choice for snacking in between meals and this indulgent treat promises to appeal to a wide range of fruit-loving snackers. ### Who This Affects Most - **Snack Foods:** Companies can explore fruit-centered snacks, seasonal twists, and portable treats to create new and innovative snack options for consumers. - **Dairy Products:** Dairy producers can explore new product offerings and marketing strategies using fruit and seasonal themes to create interest in their yogurt products. - **Gifts and Novelties:** The festive packaging and fruit-centered treats make these snowballs good options for holiday stocking stuffers, so companies can explore opportunities to create new and unique gift and novelty items using these themes. ## Related on Trend Hunter - [Fruity Yogurt Easter Snacks](https://www.trendhunter.com/trends/welchs-fruit-n-yogurt-eggs.md) - [Flavorful Patriotic Fruit Snacks](https://www.trendhunter.com/trends/welchs-fruit-snacks-red-white-blueberry.md) - [Cheesy Wintertime Snack Products](https://www.trendhunter.com/trends/cheetos-snowy-cheese-balls.md) - [Better-for-You Fruit Snacks](https://www.trendhunter.com/trends/fruit-balls.md) - [Strip-Style Whole Fruit Snacks](https://www.trendhunter.com/trends/welchs-absolute-fruitfuls.md) - [Dynamic Fruit Snacks](https://www.trendhunter.com/trends/welchs-juicefuls-fusions.md) - [Frozen Fruit Pearls](https://www.trendhunter.com/trends/natures-premium-fruit-pearls.md) - [Halloween-Themed Fruit Snacks](https://www.trendhunter.com/trends/welchs-fruit-snacks-halloween-packs.md) - [Whole Fruit Halloween Snacks](https://www.trendhunter.com/trends/welchs-juicefuls-monster-splash.md)