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# Video Streaming Release Schedules
Netflix Will Begin to Release Weekly Episodes of Its Shows

By Daniel Johnson | Published 2019-09-03 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/weekly-episodes
References: [hypebeast](https://hypebeast.com/2019/9/netflix-weekly-basis-episode-release-news) & [media.netflix](https://media.netflix.com/en/)

[Netflix](https://www.trendhunter.com/trends/netflix-and-iheartmedia) has indicated that it will move to release weekly episodes, as opposed to releasing all episodes at one time. Reportedly, the change to the [weekly episodes release schedule](https://www.trendhunter.com/trends/twitch-update) was in part due to building anticipations amongst viewers. Releasing content in this manner could also create natural discussions about upcoming releases on Netflix. Notably, other platforms like [Disney+](https://www.trendhunter.com/trends/adsupported-subscription-tier) will also release content over the course of a weekly schedule.

Changing the Netflix platform to release shows weekly will also reduce spoilers for fans of shows, as all viewers will consume a show at the same pace.

The first two shows on the platform to follow this schedule will include The Great British Banking Show, as well as Rythm & Flow, which is a rap competition show created by Cardi B, Chance the Rapper, and T.I.

Image Credit: Netflix

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 24% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Weekly Release Schedules:** By releasing content weekly instead of all at once, streaming platforms can build anticipation and natural discussions among viewers.
- **Reduced Spoilers:** Weekly releases of shows reduce spoilers for fans by having all viewers consume at the same pace.
- **Collaborative Viewing:** The weekly release schedule could foster a sense of community and collaborative viewing among fans of a show.

### Who This Affects Most

- **Streaming Services:** Streaming services can embrace weekly release schedules to differentiate themselves from competitors and build buzz for their shows.
- **Content Production:** Content production companies can explore the potential benefits of releasing their shows on a weekly schedule, such as increased audience engagement and reduced spoilers.
- **Social Media:** Social media platforms can capitalize on the hype generated by weekly show releases by creating dedicated spaces for discussions among fans.

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