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# Fast Food Lettuce Burgers
Red Robin Will Sell the 'Wedgie Burger,' A Patty Inside Lettuce

By Rebecca Byers | Published 2015-12-31 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wedgie-burger
References: [brandeating](http://www.brandeating.com/2015/12/red-robin-debuts-450-calorie-wedgie-burger.html)

American fast food chain Red Robin will introduce the Wedgie burger to their menu for a limited time as a healthier option. The 450-calorie burger will be a patty inside a wedge of lettuce and will be available at the fast food chain until February 7, 2016.

The Wedgie Burger will feature a six-ounce beef patty, tomato, bacon, guacamole and red onions on a "bun" made of lettuce. For the combo option, the Wedgie Burger is served with a side salad by default rather than the usual side of [bottomless fries](https://www.trendhunter.com/trends/big-yummm-burger-deal).

The Wedgie Burger is a great example of [fast food chains](https://www.trendhunter.com/trends/chilis-big-qp-burger) working to modernize their menu in order to appeal to health conscious consumers and win over discerning millennials.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 79% | Activity: 95% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Healthy Fast Food:** The Wedgie Burger represents a trend towards healthier options in the fast food industry.
- **Menu Innovation:** Fast food chains are exploring new and inventive menu options, such as burgers without traditional buns.
- **Millennial Marketing:** Red Robin's introduction of the Wedgie Burger shows a focus on catering to the preferences of millennial consumers.

### Industries Being Reshaped

- **Fast Food:** The fast food industry is embracing healthier alternatives to traditional menu items.
- **Food Service:** The introduction of the Wedgie Burger indicates a trend towards offering more variety and customization in food service establishments.
- **Health and Wellness:** The Wedgie Burger aligns with the growing demand for healthy dining options and could disrupt the health and wellness industry.

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