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# Capitalizing on Rising Divorce Rates
Wedding Ring Coffin

By Bianca | Published 2008-02-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wedding-ring-coffin
References: [bookofjoe](http://www.bookofjoe.com/2008/02/25/index.html) & [weddingringcoffin](http://www.weddingringcoffin.com/Products/)

People are getting divorced at rates higher than ever before. It seems people are shocked to find out a couple has actually made it over the 10 year mark. Capitalizing on the growing trend to divorce, and often times even remarry, are companies like [WeddingRingCoffin.com](http://www.weddingringcoffin.com/Products).

The sites specializing in creating **[coffins for wedding and engagement rings](http://www.weddingringcoffin.com/Products)**. Each wooden box comes with a plaque that the customer can have engraved either with a pre-written label or create their own.

"Custom engraved plaques may include up to 3 lines of text with a maximum of 20 characters per line, including spaces," the site explains. "Your message will be engraved in a script font and will be centered on the plaque."

Some existing phrases include:
*Bury the past and move on to a new tomorrow
Gone and Forgotten
I Do... NOT
Six Feet Isn't Deep Enough
Rest in Peace
RIP*

The coffins vary in price from $29.95 to $34.95

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 76% | Activity: 38% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What's Driving This Trend

- **Rising Divorce Rates:** Opportunity for companies to cater to the growing trend of divorce and remarriage.
- **Custom Engraved Plaques:** Innovation in personalized engraving for wedding and engagement rings.
- **Wedding Ring Coffins:** Emerging trend of providing coffins for wedding and engagement rings.

### Who This Affects Most

- **Personalized Engraving Industry:** Disruptive innovation opportunity in offering custom engraved plaques for wedding and engagement rings.
- **Funeral and Burial Services Industry:** Opportunity to tap into the emerging market of wedding ring coffins for divorced individuals.
- **Divorce Support Services Industry:** Innovative solutions for individuals going through divorce and seeking ways to symbolically let go of their past.

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