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# Co-Branded Wedding Invitation Suites
The Knot and 'The Bachelorette' Stars Work on New Collab

By Grace Mahas | Published 2022-04-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/wedding-invitation-suite
References: [theknot](https://www.theknot.com/?ddddd)

![Co-Branded Wedding Invitation Suites](https://cdn.trendhunterstatic.com/thumbs/477/wedding-invitation-suite.jpeg)

The Knot, the wedding planning and registry resource, recently joined forces JoJo Fletcher and Jordan Rodgers of [ABC’s](https://www.trendhunter.com/trends/date-planning-app) *The Bachelorette* to launch exclusive [wedding invitation suites](https://www.trendhunter.com/trends/invitin). The couple originally collaborated with The Knot to create their [wedding registry](https://www.trendhunter.com/trends/wedding-registry-1) in 2020.

Inspired by the couple's vineyard wedding, the new 'Romantic Setting' suite features three different illustrations including a rustic vineyard, a mountain, and a traditional barn. They can now be customized and purchased exclusively on The Knot Invitations.

“Using The Knot throughout our wedding journey was a no-brainer. From inspiration and ideas to wedding vendors, personalized wedding websites, registries, invitations, guest list management and more, The Knot is a one-stop shop for all your wedding planning needs,” said JoJo Fletcher.

Image Credit: The Knot

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 60% | Activity: 60% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Key Themes Behind This Trend

- **Co-branded Invitation Suites:** Opportunity for co-branded invitation suites collaboration between wedding planners and celebrities to offer customers unique and affordable wedding invitation options.
- **Personalized Wedding Stationery:** There is the opportunity to incorporate technology to offer couples more options to personalize their wedding stationery.
- **Design Suites Inspired by Venues:** There is an opportunity to develop design suites inspired by popular wedding destinations to appeal to a broader audience.

### Where This Applies

- **Wedding Planning:** There are opportunities for wedding planners to collaborate with celebrities to provide a unique wedding planning experience.
- **Printing Services:** Opportunities to incorporate technology to offer customers more personalized printing services for their wedding invitations.
- **E-commerce:** There is an opportunity for e-commerce platforms to create a one-stop-shop for all wedding planning needs, including wedding invitations, registry, and guest list management.

## Related on Trend Hunter

- [Modern Regency Wedding Stationery](https://www.trendhunter.com/trends/bridgerton-x-the-knot.md)
- [Wedding Registry Meal Kits](https://www.trendhunter.com/trends/blue-apron-and-the-knot.md)
- [Digital Wedding Platforms](https://www.trendhunter.com/trends/lovebird.md)
- [Dating App Wedding Capsules](https://www.trendhunter.com/trends/bumble-wedding-collection.md)
- [AI-Powered Wedding Planning Experiences](https://www.trendhunter.com/trends/make-it-yours-by-the-knot.md)
- [Streamlined Wedding-Focused Retail Experiences](https://www.trendhunter.com/trends/knot-worldwide.md)
- [Wedding Shopping Experience Partnerships](https://www.trendhunter.com/trends/wedding-shopping-experience.md)
- [Experiential Wedding Registry Gifts](https://www.trendhunter.com/trends/tinggly-and-the-knot.md)
- [TV-Star Supported Bridal Campaigns](https://www.trendhunter.com/trends/kelsey-anderson.md)
