<!-- canonical: https://www.trendhunter.com/trends/weco -->
<!-- robots: noindex -->

# Personnel-Rating Apps
We&Co Allows You to Meet Your Barista and Rate Him

By Omar Yusuf | Published 2011-07-24 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/weco
References: [techcrunch](http://techcrunch.com/2011/07/22/weco-these-are-the-people-in-your-neighborhood-bar-coffee-shop-etc/) & [itunes.apple](http://itunes.apple.com/us/app/we-co/id448178784?ls=1&mt=8)

If you haven't yet introduced yourself to your neighborhood barista, bartender or videostore clerk, We&Co will help you break the ice. A new [iPhone](https://www.trendhunter.com/trends/ethical-barcode) application released on July 15 allows business owners to register their staff members with the aim of [building customer relationships](https://www.trendhunter.com/trends/connection-app) and receiving positive criticism.

If you've ever used [Yelp](https://www.trendhunter.com/trends/yelp-3), the idea is similar, but more particular. Instead of rating an establishment, you evaluate its employees. As specific staff members rise in aggregate score, We&Co encourages users to visit the bar or restaurant and eventually add the cute barista to their 'favorite people' list.

This seems like a fantastic idea to me. As a constant patron of cafes and corner stores, I find it important to be able to place a name to the people I see and chat with every day.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 23% | Activity: 46% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Personnel-rating Apps:** Apps are now being developed where users can rate specific employees to help business owners build better customer relationships.
- **Customer-centricity:** Businesses can now put a larger focus on personalized customer service and satisfaction with personnel-rating apps like We&Co.
- **Employee Recognition:** We&Co presents an opportunity for business owners to recognize their top-performing employees and reward them accordingly.

### Where This Applies

- **Hospitality:** Hotels and other hospitality businesses can use personnel-rating apps like We&Co to improve customer satisfaction and employee recognition.
- **Food and Beverage:** Restaurants and cafes can utilize personnel-rating apps to improve customer relationships and reward their top-rated employees.
- **Retail:** Retail businesses can use personnel-rating apps to build stronger customer relationships through personalized service and recognition of high-performing employees.

## Related on Trend Hunter

- [Foodie Networking Apps](https://www.trendhunter.com/trends/yourtable.md)
- [Restaurant-Collaborating Dating Apps](https://www.trendhunter.com/trends/frome-dating-app.md)
- [Coffee Documenting Notes Apps](https://www.trendhunter.com/trends/coffee-notes1.md)
- [Hospitality-Focused Labor Apps](https://www.trendhunter.com/trends/labor-app.md)
- [Bar-Focused Dating Apps](https://www.trendhunter.com/trends/bar-dating-1.md)
- [Social Review Platform Apps](https://www.trendhunter.com/trends/the-ping-app.md)
- [Matchmaking Dating Apps](https://www.trendhunter.com/trends/cheers-dating-app.md)
- [Pocket Concierge Apps](https://www.trendhunter.com/trends/pocket-concierge.md)
- [Bartender Collaboration Apps](https://www.trendhunter.com/trends/drinktank.md)
