# Firearm-Focused Purses This Fashionable Purse Also Doubles as a Weapon Bag By Jen Chae | Published 2013-06-12 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/weapon-bag References: [huffingtonpost](http://www.huffingtonpost.com/2013/06/05/concealed-carrie-firearm_n_3390978.html?ir=Small) & [shop.concealedcarrie](http://shop.concealedcarrie.com/all-products/smooth-pumpkin-leather-tote.html) This orange leather tote may look like a pretty Coach purse, but it’s actually a weapon bag in disguise. The Concealed Carrie hand bags were designed for defensive women who don’t want to seem noticeably sporting a gun. The idea is to carry firearm in style. After seeing that more and more ladies were attending defensive handgun classes, Leslie Deets was inspired to design [cute purses](https://www.trendhunter.com/trends/stan-onigiri-purse) that had designated firearm compartments for easy access. Each Concealed Carrie bag comes with a separate compartment and an [adjustable velcro holster](https://www.trendhunter.com/trends/taco-bellt) for guns. The firearm in the bag is very easily and quickly accessible, without having to open the entire purse—the bag is lined with a zipper to a firearm portal, that is right or left-handed compatible. The bags also include [compartments for electronics](https://www.trendhunter.com/trends/electronic-handbags), so that women can also handle business while staying protectively armed. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 13% | Activity: 45% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Weapon-carrying Fashion:** The trend of designing fashion accessories that discreetly carry weapons presents opportunities for disruptive innovation in the fashion industry. - **Defensive Handgun Accessories:** The increasing popularity of defensive handgun classes is driving the trend of creating innovative accessories that provide easy access to firearms, opening up opportunities for disruption in the firearms industry. - **Security-conscious Fashion:** The demand for fashion items that offer security and protection, such as weapon-concealing purses, creates potential for disruptive innovation in the fashion and personal security industries. ### Where This Applies - **Fashion:** The fashion industry has the potential to disrupt the market by creating stylish accessories that discreetly carry weapons for self-defense. - **Firearms:** The firearms industry can explore disruptive innovation by focusing on creating innovative accessories that provide easy and safe access to weapons for self-defense purposes. - **Personal Security:** The personal security industry has an opportunity to disrupt the market by developing fashionable and functional products, like weapon-concealing purses, that offer protection and peace of mind. ## Related on Trend Hunter - [Stiletto Shoulder Bags](https://www.trendhunter.com/trends/stiletto-bag.md) - [Spacious Crossbody Handbags](https://www.trendhunter.com/trends/cleo-bag.md) - [Premium Indian-Made Handbags](https://www.trendhunter.com/trends/carriall-3.md) - [Luxury Crossbody Bags](https://www.trendhunter.com/trends/the-fyra-bag.md) - [Avant-Garde Handbag Designs](https://www.trendhunter.com/trends/hanifa.md) - [Genuine Leather Fashion Bags](https://www.trendhunter.com/trends/carry-bag.md) - [Opulent Designer Laptop Bags](https://www.trendhunter.com/trends/designer-laptop-bag.md) - [Resurging Quilted-Denim Handbags](https://www.trendhunter.com/trends/coach-tabby-shoulder-bag.md) - [Structured Leather Tote Bags](https://www.trendhunter.com/trends/empire-carryall.md)