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# Yoga Pose-Perfecting Books
Y7 Studio's "We Flow Hard" is Dedicated to Yogis

By Ell Smith | Published 2017-11-24 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/we-flow-hard
References: [hypebae](https://hypebae.com/2017/11/y7-studio-yoga-book-we-flow-hard) & [y7-studio](http://www.y7-studio.com/)

[Y7 Studio's](https://www.trendhunter.com/trends/lululemon-studio) "We Flow Hard" is a book dedicated to helping yogis perfect their [yoga poses](https://www.trendhunter.com/trends/yoga-capsule-collection).

The book offers more than just yoga advice, serving as a fitness and lifestyle resource for the more mindful athlete. The book dedicates a section to the history of yoga, the benefits of the practice and tips on creating the perfect workout playlist. In addition, the book offers tips on [incorporating meditation in one's routine](https://www.trendhunter.com/trends/lsdr) and everyday life, as well as advice on how to personalize a workout, based on one's individual skill level.

The New York-based yoga company is set to expand to Los Angeles in December, and hopes the "We Flow Hard" book serves as a more accessible means for hobbyists and professionals to work on their craft.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 33% | Activity: 15% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Why This Trend Is Growing

- **Personalized Fitness:** Opportunity for fitness companies to offer personalized workout advice based on individual skill levels.
- **Mindful Athlete:** Opportunity to create fitness resources that focus on the holistic well-being of athletes, including meditation and lifestyle advice.
- **Accessible Yoga:** Opportunity to make yoga more accessible to hobbyists and professionals through educational resources like books.

### Industries Being Reshaped

- **Fitness:** Fitness companies can incorporate personalized workout advice based on skill levels into their offerings.
- **Wellness:** Wellness industry can expand their resources to include meditation and lifestyle advice for athletes.
- **Publishing:** Publishing companies can tap into the demand for accessible yoga resources like books.

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