# Fuzzy Brown Tonal Sneakers Nike Adds the New We Are Familia Design to the Air Force 1 Sneaker By Amy Duong | Published 2022-08-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/we-are-familia References: [hypebeast](https://hypebeast.com/2022/8/nike-air-force-1-low-we-are-familia-dx9285-600-first-look) In preparation for the upcoming Día de Muertos collection, [Nike](https://www.trendhunter.com/trends/con-mi-familia) introduces a new iteration of the [Air Force 1](https://www.trendhunter.com/trends/soft-pearl-colorway) sneaker model to join the roster in the form of the We are Familia design. The shoe has a warm tonal palette that is made from the [canvas at the base foundation](https://www.trendhunter.com/trends/canvas-pack) for a breathable touch. It is then detailed with overlaying materials of suede touches and leather by the heel section. It is all done in a clay brown color and elevated by the fuzzy panel Swoosh in a chenille material in green and yellow to add a pop of contrast. The tongue logo patch is just as bright as it reads "We are Familia' in red, blue, and yellow. Image Credit: Nike ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 31% | Activity: 26% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What's Driving This Trend - **Dia De Muertos Sneaker Collection:** There's an opportunity for shoe brands to tap into cultural traditions with new collections. - **Tonal Colorways:** Fashion brands can explore new possibilities by incorporating warm tonal palettes into their products. - **Fuzzy Panel Accents:** Fashion brands can experiment with texture by including fuzzy panel accents on their products. ### Who This Affects Most - **Fashion:** Fashion brands have an opportunity to incorporate cultural traditions and explore new colors and textures in their products. - **Footwear:** Shoe brands have an opportunity to create collections inspired by cultural traditions and explore new colorways and textures in their products. - **Retail:** Retail stores have an opportunity to offer products inspired by cultural traditions and with unique textures and colorways. ## Related on Trend Hunter - [Family Ties-Inspired Dynamic Footwear](https://www.trendhunter.com/trends/con-mi-familia.md) - [Pearlescent Soft Tonal Sneakers](https://www.trendhunter.com/trends/soft-pearl-colorway.md) - [Rich Brown-Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/baroque-brown-colorway-1.md) - [Minimal Contrast Lifestyle Sneakers](https://www.trendhunter.com/trends/light-khaki.md) - [Fall-Tonal Classic Sneakers](https://www.trendhunter.com/trends/diffused-blue-1.md) - [Grey Textural Lifestyle Sneakers](https://www.trendhunter.com/trends/light-smoke-grey.md) - [Textural Stealthy Lifestyle Sneakers](https://www.trendhunter.com/trends/black-cat-colorway.md) - [Low-Profile Sneakers](https://www.trendhunter.com/trends/air-force-1-low-phantom.md) - [Creamy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/coconut-milk-2.md)