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# Eco-Friendly Ethical Sneakers
WAYZ Makes Sneakers Using Only Local Producers & Ethical Factories

By Laura McQuarrie | Published 2021-08-13 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/wayz
References: [fashionunited.uk](https://fashionunited.uk/news/fashion/sustainable-sneakers-are-shaking-up-the-footwear-market/2021081257082) & [wayzforlife](https://wayzforlife.com/)

WAYZ is setting a new precedent for the way sneakers are made with its designs, which are made only with local producers and ethical factories. The Portuguese footwear brand WAYZ (which stands for Wave At Your Zest for Life) is all about making styles that are sustainably and transparently produced.

Designed and ethically made in Porto, Portugal, the ultimate [eco sneakers](https://www.trendhunter.com/trends/sustainable-sneaker-collection) include styles like The Grit, which has a classic design that's [100% recycled and vegan](https://www.trendhunter.com/trends/shore). There are plenty of other styles offered by the pioneering footwear brand, including The Hedonist, The Wanderer and The Misfit, which help to prove that there's an [ethical and sustainable style](https://www.trendhunter.com/trends/allbirds-m00nshot-zero) to suit every kind of individual expression.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 7% | Activity: 37% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Ethical Footwear:** Opportunity for businesses to create sustainable and transparent footwear using locally sourced materials and ethical factories.
- **Eco-friendly Fashion:** Businesses can explore sustainable and eco-friendly approaches to fashion by using recycled and vegan materials in their products.
- **Transparency in Production:** Companies can benefit from being transparent in their production processes, providing an opportunity to build trust with customers who care about the ethical and environmental impact of their products.

### Sectors Adopting This

- **Footwear:** Footwear companies can take part in the trend towards ethical and sustainable production by using locally sourced materials and ethical factories.
- **Fashion:** Fashion companies can incorporate eco-friendly and sustainable practices into their products to appeal to customers who prioritize ethical and environmental concerns.
- **Manufacturing:** Manufacturers can build trust with their customers by being transparent about their sustainable and ethical production processes.

## Related on Trend Hunter

- [Eco Cactus Leather Sneakers](https://www.trendhunter.com/trends/mercer-rerun-sneaker.md)
- [Sustainable Running Shoe Designs](https://www.trendhunter.com/trends/supernatural-runner.md)
- [Custom 3D-Printed Sneakers](https://www.trendhunter.com/trends/sean-wotherspoon-x-zellerfeld.md)
- [Sustainable Single-Piece Sneakers](https://www.trendhunter.com/trends/on-cloudboom-strike-ls.md)
- [Inaugural Sustainable Sneaker Collections](https://www.trendhunter.com/trends/sustainable-sneaker-collection.md)
- [Sustainable Open-Style Sneaker Designs](https://www.trendhunter.com/trends/keen-uneek-360.md)
- [Breathable Eco-Friendly Sneakers](https://www.trendhunter.com/trends/contour-zero.md)
- [Recycled Rope-Made Footwear](https://www.trendhunter.com/trends/shore.md)
- [Refined Skateboarder Sneakers](https://www.trendhunter.com/trends/cariuma-naioca-gum-suede-sneaker.md)
