# Elegant Vintage-Inspired Spring Apparel WAYF'98 X Nordstrom.com Launched a New Spring Collection By Grace Mahas | Published 2021-03-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/wayf98-x-nordstromcom References: [nordstrom](https://www.nordstrom.ca/browse/canada-department-stores) WAYF '98 recently joined forces with [Nordstrom.com](https://www.trendhunter.com/trends/albions-skin-conditioner-essential) to launch a new [vintage-inspired capsule collection](https://www.trendhunter.com/trends/throwback-collection) that [pays homage to '90s icons](https://www.trendhunter.com/trends/90sinspired-activewear). The new line "aims to unite communities through music and skating" with "wardrobe staples can take you from the couch to the skatepark, brunch to dinner." The WAYF '98 X Nordstrom.com capsule boasts a playful and nostalgic aesthetic with pieces that can be dressed up or down. Some standouts from the capsule include the ’98 Alicia T-Strap Midi Dress, the ‘98 Cropped Cardigan, the ’98 Johnny Popover Windbreaker, the ‘98 Williams Crop Polo, and the ’98 Antonio Ribbed Flare Pants, among others. The WAYF '98 and Nordstrom.com collection is available exclusively to shop online through Nordstrom.com. Image Credit: WAF '98, Nordstrom.com ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 54% | Activity: 32% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Vintage-inspired Fashion:** There is an opportunity to create more vintage-inspired clothing lines that draw inspiration from past fashion trends. - **Nostalgia Marketing:** Nostalgia marketing is a growing trend in the fashion industry, and brands can leverage this by tying their products to cultural icons of the past. - **‘90s Fashion Revival:** Fashion industry professionals can capitalize on the resurgence of 90s fashion by creating collections that pay homage to the era. ### Where This Applies - **Fashion Retail:** Fashion retailers can capitalize on vintage-inspired trends through the creation of new clothing lines, marketing campaigns, and in-store experiences. - **E-commerce:** E-commerce platforms can leverage nostalgia marketing to attract customers and increase sales. - **Social Media Marketing:** Social media marketers can create campaigns that tap into the trend of nostalgia marketing and utilize influencers and celebrities that are associated with past cultural icons. ## Related on Trend Hunter - [Accessible Nostalgic Apparel Lines](https://www.trendhunter.com/trends/gap-and-den.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Designer-Curated Vintage Capsules](https://www.trendhunter.com/trends/gapvintage.md) - [Centennial Fashion Capsule](https://www.trendhunter.com/trends/farah-archive-collection.md) - [Gen Z Elevated Spring Basics](https://www.trendhunter.com/trends/grey-bandit-spring-2024-collection.md) - [Transitional Spring Collections](https://www.trendhunter.com/trends/splendid-srping-2025.md) - [Archival-Inspired Fashion Capsule](https://www.trendhunter.com/trends/martine-rose-and-napapijr.md) - [Affordable Designer Apparel](https://www.trendhunter.com/trends/old-navy-x-anna.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)