# Convenience Store Pizza Brands Wawa Pizza Has Just Launched at More Than 900 Locations By Katherine Pendrill | Published 2023-08-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wawa-pizza References: [chewboom](https://www.chewboom.com/2023/08/11/wawa-launches-new-pizza-pies-at-more-than-900-locations/)  Wawa may be best known for its sandwiches, but now the convenience store chain is about to become a [pizza destination](https://www.trendhunter.com/trends/donatos-pizza) with the official launch of [Wawa Pizza](https://www.trendhunter.com/trends/wawa-catering-program). According to the brand, Wawa Pizza will now be available at more than 900 locations across the Mid-Atlantic and Florida. The move is part of the chain’s ongoing dinner expansion, which aims to make it more of a mealtime destination than in the past. To launch Wawa Pizza, the brand has actually added dedicated pizza ovens to many Wawa locations. This allows each store to prepare [built-to-order pizza](https://www.trendhunter.com/trends/pizza-menu-items) made from freshly made dough, a proprietary pizza sauce, and whole milk mozzarella. The pizzas are also available in two sizes (14 inches and 16 inches) and four flavors: plain, pepperoni, sausage, mushroom, and veggie. Image Credit: Wawa ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 21% | Activity: 27% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Convenience Store Pizza Brands:** The rise of convenience store pizza brands is transforming traditional stores into mealtime destinations. - **Dinner Expansion:** Convenience store chains are expanding their offerings to include dinner options, catering to customers' mealtime needs. - **Built-to-order Pizza:** Convenience stores are adopting built-to-order pizza models, allowing customers to customize their pizzas with fresh ingredients. ### Where This Applies - **Convenience Store Chains:** Convenience store chains are evolving their business models to offer a variety of meal choices beyond traditional snacks and beverages. - **Fast Food Industry:** Fast food chains are facing competition from convenience store pizza brands that provide convenient and customizable meal options. - **Food Delivery Services:** Food delivery services may need to adapt to the growing trend of convenience store pizza brands, as customers seek mealtime options with shorter wait times. ## Related on Trend Hunter - [In-House Retailer Pizza Products](https://www.trendhunter.com/trends/walmart-pizza.md) - [Retail Frozen Pizza Expansions](https://www.trendhunter.com/trends/traditional-thin-crust-pizza.md) - [Dedicated Pizza Brands](https://www.trendhunter.com/trends/the-mean-tomato.md) - [Convenience Store Catering Services](https://www.trendhunter.com/trends/wawa-catering-program.md) - [Convenience Store Pizza Options](https://www.trendhunter.com/trends/7-eleven-pizzas.md) - [Convenience Store Pizza Promotions](https://www.trendhunter.com/trends/7eleven-pizza-promotions.md) - [Frozen Convenience Store Pizzas](https://www.trendhunter.com/trends/national-pizza-party-days.md) - [Philly-Style Pretzel Pizzas](https://www.trendhunter.com/trends/pretzel-pizza.md) - [Convenience Retailer Ciabatta Sandwiches](https://www.trendhunter.com/trends/wawa-ciabatta-sandwiches.md)