# Customized Neon-Accented Sneakers KAWS x YEEZY BOOST 700 Deliver The Bright Wave Runners By Amy Duong | Published 2018-03-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/wave-runners References: [hypebeast](https://hypebeast.com/2018/3/kaws-yeezy-adidas-boost-700-wave-runner-sneakers) & [instagram](https://www.instagram.com/alexanderjohndesign/?utm_source=ig_embed&action=profilevisit) Sneaker customizing designer Alexander-John's latest [collaborative shoe design](https://www.trendhunter.com/trends/clot-superstar) are the pair of Wave Runners -- blending together the iconic [KAWS](https://www.trendhunter.com/trends/royal-oak-concept-tourbillon) aesthetic onto the YEEZY BOOST 700 silhouette. The shoe designer details the sneakers with [vibrant neon accents](https://www.trendhunter.com/trends/1906a-neon-pack) on both the interior and exterior design. The special customized shoe model mainly boasts the grey and black paneling as a canvas to the vibrant KAWS artwork on the upper. The secondary colors that cover the original silhouette are switched out for neon yellow, blue, and pink, with the interior lining is coated completely in pink. The Wave Runners also boast the recognizable two 'X" graphic imprint by KAWS on the side of the silhouette in a bright yellow color. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 34% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Customized Sneakers:** Opportunity for customization-focused businesses to collaborate with popular sneaker brands and designers to create unique and personalized footwear. - **Neon-accented Fashion:** Potential for fashion brands to incorporate neon accents into their designs, creating eye-catching and vibrant products. - **Artistic Collaborations:** Chance for artists and designers to collaborate on limited-edition sneakers, merging their unique styles and aesthetics. ### Who This Affects Most - **Footwear:** Disruptive opportunity for brands to embrace customization and collaborate with artists, offering personalized and artistically-designed sneakers. - **Fashion:** Opportunity for fashion brands to experiment with neon accents and incorporate them into their clothing, accessories, and footwear collections. - **Art and Design:** Chance for artists and designers to expand their reach by collaborating with fashion and footwear brands, bringing their artwork to a wider audience. ## Related on Trend Hunter - [Exclusive Bright Neon Sneakers](https://www.trendhunter.com/trends/neon-tokyo.md) - [Off-White Chunky Joint Sneakers](https://www.trendhunter.com/trends/prime-x-20.md) - [Neon Tonal Performance Runners](https://www.trendhunter.com/trends/alphafly-3-sneaker.md) - [Maximalist Pop Art Sneakers](https://www.trendhunter.com/trends/keiichi-tanaami.md) - [Glowing Luminous Technical Sneakers](https://www.trendhunter.com/trends/gelkayano-14-4.md) - [Stealthy Iridescent Sneakers](https://www.trendhunter.com/trends/arctic-night.md) - [Dynamic Aqua-Tonal Joint Footwear](https://www.trendhunter.com/trends/gelkayano-20.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Floral Adorned Fluorescent Sneakers](https://www.trendhunter.com/trends/instapump-fury-4.md)