# Gin Shooter Spirits WATTSHOT Was Specifically Made to Be Enjoyed as a Shot By Laura McQuarrie | Published 2024-03-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wattshot References: [ginraiders](https://ginraiders.com/gin/worlds-first-gin-shot-lasting-electric-tingle-wattshot/) & [wattshot](https://wattshot.com/products/wattshot-premium-gin)  Gin is often associated with sophisticated sipping and mixology, whereas other spirits like vodka and tequila are crafted specifically for shooting—but WATTSHOT challenges this as a 37.5% ABV gin meant to be served as a shooter. This premium-flavored shot reinvents [traditional juniper spirits](https://www.trendhunter.com/trends/distillers-strength) and promises to provide a "lasting electric tingle" in the mouth after consumption. Optimally, WATTSHOT is served chilled and held briefly in the mouth for a few seconds before swallowing so drinkers can experience its unique effects. This unconventional gin product eliminates the need for a mixer because it is infused with compatible molecules for a smooth, full-bodied flavor profile. The mouth-tingling blend features cherry juice and [eight undisclosed botanicals](https://www.trendhunter.com/trends/willoe-gin), one of which is touted as WATTSHOT's “secret herbal ingredient." ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 73% | Activity: 78% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Gin Shooter Innovation:** Challenging traditional gin consumption norms, WATTSHOT introduces a new way to enjoy gin through premium-flavored shooter experience. - **Mouth-tingling Spirits:** WATTSHOT's unique mouth-tingling effects showcase a trend towards innovative and sensory-driven spirit experiences. - **Botanical Fusion Beverages:** The infusion of cherry juice and undisclosed botanicals in WATTSHOT exemplifies the trend of creating fusion beverages with unique flavor profiles. ### Industries Being Reshaped - **Alcohol Manufacturing:** In the alcohol manufacturing industry, there is potential to explore creating more specialized spirits like WATTSHOT that cater to specific consumption preferences. - **Beverage Retail:** The beverage retail sector can capitalize on the rise of innovative spirit experiences by offering products like WATTSHOT that provide unique sensory experiences. - **Mixology Services:** Mixology services can tap into the trend of botanical fusion beverages exemplified by WATTSHOT to create innovative cocktail offerings for their customers. ## Related on Trend Hunter - [Ready-to-Pour Tea Shots](https://www.trendhunter.com/trends/kamoti.md) - [Low-Alcohol Gin Distillates](https://www.trendhunter.com/trends/drop-of-gin.md) - [Edible Cocktail Shots](https://www.trendhunter.com/trends/cocktail-shots1.md) - [Flavored Aquavit Liqueurs](https://www.trendhunter.com/trends/amp-shot.md) - [Indian Alcohol-Free Shots](https://www.trendhunter.com/trends/jigger.md) - [Pouch-Packaged Vodka Shots](https://www.trendhunter.com/trends/slim-shooters.md) - [Punchy Scottish Gins](https://www.trendhunter.com/trends/scottish-gun.md) - [Spicy Mango Tequilas](https://www.trendhunter.com/trends/mango-shotta.md) - [Bacon-Horseradish Gins](https://www.trendhunter.com/trends/savory-gin-spirit.md)