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# Tide-Tracking Smartwatches
The Nixon Unit Tide Water-Resistant Smartwatch is Rugged

By Michael Hemsworth | Published 2016-05-03 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/waterresistant-smartwatch
References: [blessthisstuff](http://www.blessthisstuff.com/stuff/wear/watches/nixon-unit-tide/) & [nixon](http://www.nixon.com/pt/en/unit-tide/A282.html?dwvar_A282_color=2087)

For those that simply can't get enough of their favorite aquatic sports, the [Nixon](https://www.trendhunter.com/trends/nixon-ripper) Unit [Tide](https://www.trendhunter.com/trends/aquaracer-solargraph-sundowner) is a water-resistant smartwatch that will provide ample capabilities for users to enjoy.

The Nixon Unit Tide features tide-tracking technology that will display the current tide as well as 48-hours of past/future tides. With support for 270 beaches around the world, the Nixon Unit Tide is ready to enable [surfers](https://www.trendhunter.com/trends/gshock-glide-gbx100s) to know just which beach to hit at what time.

Aside from tracking tides, the Nixon Unit Tide is also capable of displaying the time and date, and much more. The water-resistant smartwatch is designed for up to 330-feet and great for snorkeling, swimming and surfing. However, the Nixon Unit Tide is not intended for diving.

The Nixon Unit Tide smartwatch is available now for just over $100.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 40% | Activity: 61% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Why This Trend Is Growing

- **Tide-tracking Smartwatches:** The trend of tide-tracking smartwatches presents an opportunity for companies to develop innovative features catered towards aquatic sports enthusiasts.
- **Water-resistant Technology:** The trend of water-resistant technology provides an opportunity for industries to create durable and functional gadgets for water-related activities.
- **Outdoor Sports Gadgets:** The trend of outdoor sports gadgets, such as the Nixon Unit Tide smartwatch, creates opportunities for companies to develop products that combine style and functionality for outdoor enthusiasts.

### Industries Being Reshaped

- **Technology:** The technology industry can explore new applications and features for tide-tracking smartwatches, catering to water sports enthusiasts.
- **Sports and Fitness:** The sports and fitness industry can leverage water-resistant technology to develop gadgets and accessories tailored for swimmers, surfers, and other aquatic athletes.
- **Fashion and Lifestyle:** The fashion and lifestyle industry can tap into the trend of outdoor sports gadgets by creating stylish and functional accessories for outdoor enthusiasts.

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