# Durable Water-Resistant Jewelry Flaire & Co.'s Line Features Tarnish-Free & Hypoallergenic Designs By Kalin Ned | Published 2023-06-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/waterresistant-jewelry References: [flaireaccessories](https://flaireaccessories.com/) Tarnished jewelry is the public enemy number one for style-minded individuals who like accessories and this is why durable, water-resistant jewelry is high in demand. [Flaire & Co.](https://www.trendhunter.com/trends/flaire-co) is a brand that specializes in this type of product, boasting that its water-resistant jewelry range is perfect for beach vacations and pool days. The company emphasizes materials that are tarnish-free and hypoallergenic, and it offers its range at an accessible price point. From the Original Mini Everyday Gold Hoops and the Lydia Necklace in Silver to the [Zendaya](https://www.trendhunter.com/trends/prada-beauty-and-zendaya) Anklet in Gold and the Alice Ring in Gold, Flaire & Co.'s offerings are defined by a [simple elegance](https://www.trendhunter.com/trends/standout-essentials) that will suit many. Because of the chic minimalist silhouettes, the water-resistant jewelry can be easily styled, as well. Image Credit: Flaire & Co. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 76% | Activity: 59% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry) ## Key Themes ### Why This Trend Is Growing - **Durable Water-resistant Jewelry:** Opportunity for innovative materials and designs that offer long-lasting water resistance. - **Tarnish-free Accessories:** Potential for developing tarnish-resistant jewelry and accessories that require minimal maintenance. - **Hypoallergenic Jewelry:** Room for creating hypoallergenic jewelry pieces that are safe for individuals with sensitive skin. ### Industries Being Reshaped - **Fashion Jewelry:** Fashion jewelry brands can explore the incorporation of durable water-resistant materials to appeal to customers seeking long-lasting accessories. - **Travel Accessories:** Opportunity for travel accessory companies to offer durable water-resistant jewelry suitable for vacation and outdoor activities. - **Skincare Products:** Skincare industry can develop products to maintain the water resistance and prevent tarnishing of jewelry, creating a comprehensive care solution. ## Related on Trend Hunter - [Hypoallergenic Waterproof Jewelry](https://www.trendhunter.com/trends/flaire-co.md) - [Tarnish-Resistant Jewelry Pieces](https://www.trendhunter.com/trends/flaire-cos-winter-edit.md) - [Waterproof Vancouver Jewelry Brands](https://www.trendhunter.com/trends/lovers-tempo2.md) - [Sentimental Tarnish-Proof Jewelry](https://www.trendhunter.com/trends/katie-loxton.md) - [Titanium Jewelry Lines](https://www.trendhunter.com/trends/titanium-jewelry.md) - [Inclusive Elementally Inspired Jewelry](https://www.trendhunter.com/trends/every-wave.md) - [Elegantly Timeless Jewelry Essentials](https://www.trendhunter.com/trends/standout-essentials.md) - [Elegant Women's Jewelry Lines](https://www.trendhunter.com/trends/womens-jewelry1.md) - [Durable Handmade Jewelry Capsules](https://www.trendhunter.com/trends/durable-handmade-jewelry.md)