# Chic Waterproof Menswear The 'Shamus' Coat from Bonobos Combines Style and Functionality By Tana Makmanee | Published 2013-01-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/waterproof-coats References: [thrillist](http://www.thrillist.com/own/nation/the-shamus) & [bonobos](http://www.bonobos.com/welcome/h7a) While we often have to choose our outerwear based on what kind of weather awaits us outside, the 'Shamus' [waterproof trench coat](https://www.trendhunter.com/trends/leather-trenchcoat) from [Bonobos](https://www.trendhunter.com/trends/the-sweat-stakes) offers men the option to combine both style and practicality with this beautifully constructed coat. This stylish trench coat has been designed with [water-repellant cotton](https://www.trendhunter.com/trends/coated-jeans), making it useful for everyday use whether it rains or the sun shines. No need to worry about ruining your jacket when it starts to pour outside, because this sleek men's trench coat will stay dry while looking chic as you head into the downpour. Coming in a variety of colors, the 'Shamus' trench coat is sure to attract any man looking for that sleek and stylish look with some extra added features. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 27% | Activity: 29% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What's Driving This Trend - **Waterproof Fashion:** Opportunity to innovate fashionable and functional clothing that can withstand different weather conditions. - **Versatile Outerwear:** Opportunity to create outerwear that is useful for everyday use whether it rains or shines. - **Colorful Trench Coats:** Opportunity to offer a variety of colors for men's trench coats that are both stylish and practical. ### Who This Affects Most - **Fashion Industry:** Innovations in waterproof and versatile clothing can disrupt and modernize the fashion industry. - **Outdoor Industry:** Innovations in waterproof and functional clothing can disrupt and improve the outdoor industry. - **Retail Industry:** Retailers can take advantage of the trend of fashionable and practical clothing by offering versatile outerwear options. ## Related on Trend Hunter - [Essential Weather-Resistant Apparel](https://www.trendhunter.com/trends/pieces-for-rainy-days.md) - [Functional Timeless Outerwear](https://www.trendhunter.com/trends/soeur-x-kway.md) - [Contemporary Menswear Brands](https://www.trendhunter.com/trends/contemporary-menswear-brand.md) - [Wind-Protecting Transitional Jackets](https://www.trendhunter.com/trends/quilted-windcheater-jacket.md) - [One-Piece Adult Outerwear](https://www.trendhunter.com/trends/puffer-chubbsie.md) - [Luxe Leather Trenchcoats](https://www.trendhunter.com/trends/leather-trenchcoat.md) - [Weather Resistant Jeans](https://www.trendhunter.com/trends/coated-jeans.md) - [Double-Faced Wool Blend Coats](https://www.trendhunter.com/trends/handstitched-belted-coat.md) - [Neoshell 3-Layer Textile Jackets](https://www.trendhunter.com/trends/squad-jacket.md)