# Cordless Water Flossers WATERPIK ION Provides the Ultimate Unplugged Experience By Laura McQuarrie | Published 2021-03-30 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/waterpik-ion References: [prnewswire](https://www.prnewswire.com/news-releases/waterpik-lets-you-unplug-for-4-weeks-301257984.html) & [waterpik](http://waterpik.com/ion) The new WATERPIK ION water flosser delivers all the functionality of a full-size countertop product yet with the benefit of a convenient cordless design. The cordless water flosser offers 90 seconds of continuous flossing time, no need for refills, powerful water pressure, a generous reservoir and the capacity to go unplugged for up to four weeks. The unit is powered by a rechargeable lithium-ion battery so that bathroom countertops can be kept free from clutter and extraneous cords. Notably, the all-new WATERPIK ION water flosser is 30% smaller than traditional WATERPIK plug-in models, which makes it particularly appealing for those with limited space. The cordless water flosser has 10 pressure settings and it comes with [flossing tips](https://www.trendhunter.com/trends/dental-hygiene1) so that users can choose the right level of support for their teeth and gums. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 68% | Activity: 59% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Cordless Oral Hygiene Devices:** The trend of cordless oral hygiene devices is disrupting the traditional countertop models by offering convenience and compact design. - **Rechargeable Battery Technology:** The rise of rechargeable battery technology, as seen in the WATERPIK ION, is creating opportunities for consumer products to go unplugged and be more eco-friendly. - **Personalized Dental Care:** The customization options in cordless water flossers, such as pressure settings and flossing tips, are creating a trend towards personalized dental care products. ### Industries Being Reshaped - **Oral Hygiene:** The oral hygiene industry has the opportunity to innovate with cordless technologies and personalized features to meet changing consumer needs. - **Consumer Electronics:** The consumer electronics industry can capitalize on rechargeable battery technology to offer more eco-friendly and convenient devices. - **Health and Wellness:** The trend of personalized dental care products is creating an opportunity for the health and wellness industry to offer customized solutions for oral hygiene. ## Related on Trend Hunter - [Rotating Water Flossers](https://www.trendhunter.com/trends/cordless-water-flosser.md) - [Cost-Conscious Water Flossers](https://www.trendhunter.com/trends/waterpik-cordless-1100.md) - [Advanced Dental Water Flossers](https://www.trendhunter.com/trends/advanced-dental-water-flosser.md) - [Collapsible Water Flossers](https://www.trendhunter.com/trends/collapsible-water-flosser.md) - [Cord-Free Oral Irrigators](https://www.trendhunter.com/trends/philips-sonicare-power-flosser.md) - [Reduced Pressure Water Flossers](https://www.trendhunter.com/trends/oclean-airpump-a10.md) - [Water Flossing Devices](https://www.trendhunter.com/trends/water-flossing-devices.md) - [Flossing Electric Toothbrushes](https://www.trendhunter.com/trends/sensonic-electronic-toothbrush.md) - [At-Home Oral Care Devices](https://www.trendhunter.com/trends/athome-oral-care.md)