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# Fresh Fruit-Inspired Footwear
These Watermelon Color Block Canvas Shoes from ROMWE

By Jana Pijak | Published 2013-10-12 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/watermelon
References: [romwe](http://www.romwe.com/watermelon-color-block-canvas-shoes-p-69538.html) & [romwe](http://www.romwe.com)

These Watermelon Color Block canvas shoes from web fashion retailer ROMWE are crafted to resemble everyone's favourite fresh, summer fruit. The red and green kicks embody a youthful style aesthetic that fuses clever design details with a comfortable sole.

The shoes are made out of a light-weight and durable textile material, and resemble a watermelon thanks to added seed details, matching pink shoe laces and a tough rubber sole colored in a bold green hue.

The rounded-toed Watermelon Color Block canvas shoes from ROMWE feature an easy, lace-up design that is easy to maintain and clean. These statement shoes add a [bold pop of color](https://www.trendhunter.com/trends/wool-cruiser-sneakers) to any [summer ensemble](https://www.trendhunter.com/trends/peach-and-teal) of casual garment pairing that is in need of a fun focal point.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 57% | Activity: 20% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Fruit-inspired Footwear:** This trend showcases the use of fruit-inspired designs in shoes, offering a unique and playful style option for consumers.
- **Color Block Shoes:** Color block shoes are gaining popularity, with bold and contrasting colors creating eye-catching footwear designs.
- **Youthful Style Aesthetic:** The fusion of clever design details with comfortable soles creates a youthful style aesthetic that appeals to young consumers.

### Where This Applies

- **Fashion Retail:** Fashion retailers can capitalize on the trend by offering a variety of fruit-inspired footwear options to cater to consumer demand for unique and playful styles.
- **Textile Manufacturing:** Textile manufacturers can explore the use of lightweight and durable materials to create innovative and comfortable fruit-inspired shoes.
- **Shoe Accessories:** Companies specializing in shoe accessories, such as laces and soles, can develop new designs and colors to complement the trend of color block footwear.

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