# Frozen Watermelon Drinks Krispy Kreme's Watermelon Chiller is a Limited Time Summer Drink By Katherine Pendrill | Published 2023-08-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/watermelon-chiller References: [fastfoodpost](https://www.fastfoodpost.com/krispy-kreme-pours-new-watermelon-chiller/) & [krispykreme](https://www.krispykreme.com/menu/coffee-and-drinks/watermelon-chiller)  Forget donuts, you'll want to head to your local [Krispy Kreme](https://www.trendhunter.com/trends/freaky-frozen-chiller) this summer to sample the brand's new Watermelon Chiller drink. The latest frozen beverage offering from the hit donut chain, the new Watermelon Chiller is a refreshing summertime sipper for the hottest summer days. The new drink is described by the chain as "a [refreshing watermelon summertime treat](https://www.trendhunter.com/trends/sour-patch-kids-watermelon-drinks) made with real fruit and sweetened with only cane sugar." Thanks to the addition of watermelon, the drink boasts a bright pink profile and a delicious creamy texture. Available in small, medium, and large sizes, the new Watermelon Chiller can be found at all participating Krispy Kreme locations nationwide for a limited time now through Sunday, August 6, 2023. Image Credit: Krispy Kreme ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 22% | Activity: 14% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Frozen Watermelon Drinks:** The popularity of Krispy Kreme's Watermelon Chiller highlights the trend of frozen watermelon drinks as a refreshing summer beverage choice. - **Limited Time Offerings:** The availability of the Watermelon Chiller for a limited time demonstrates the trend of limited-time offerings to create excitement and drive sales. - **Real Fruit Ingredients:** The use of real watermelon fruit in the Watermelon Chiller showcases the trend of incorporating real fruit ingredients in beverages for a more authentic and natural taste. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can capitalize on the trend of frozen watermelon drinks by introducing their own unique variations to cater to consumer demand. - **Fast Food:** Fast food chains can take advantage of the trend of limited time offerings by creating special seasonal beverages to attract customers and increase sales. - **Health and Wellness:** The health and wellness industry can explore the trend of incorporating real fruit ingredients in beverages to create healthy and refreshing options for consumers seeking natural alternatives. ## Related on Trend Hunter - [Freakish Fruity Cafe Drinks](https://www.trendhunter.com/trends/freaky-frozen-chiller.md) - [Watermelon Pretzel Shop Beverages](https://www.trendhunter.com/trends/watermelonflavored-drinks.md) - [Ice Cream Truck-Inspired Donuts](https://www.trendhunter.com/trends/popsicle-1.md) - [Hydrating Summertime Smoothies](https://www.trendhunter.com/trends/xtreme-watermelon-smoothie.md) - [Donut Brand Ice Creams](https://www.trendhunter.com/trends/original-glazed-soft-serve-ice-cream.md) - [Tangy Watermelon Lemonade Slushies](https://www.trendhunter.com/trends/watermelon-berry-lemonade-freeze.md) - [Summery Mixed Berry Donuts](https://www.trendhunter.com/trends/mixed-berry-glazed-doughnut.md) - [Frosty Watermelon Lemonades](https://www.trendhunter.com/trends/flavor-twists.md) - [Lemonade-Infused Watermelon Smoothies](https://www.trendhunter.com/trends/xtreme-watermelon-lemonade-smoothie.md)