# Massive Mermaid Cocktails Watermark Bar's 'The Siren' Weighs 114 Ounces By Joey Haar | Published 2017-07-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/watermark-bar References: [thedailymeal](https://www.thedailymeal.com/news/drink/head-new-york-city-sip-114-ounce-mermaid-cocktail-summer/062917) & [watermarkny](http://watermarkny.com/) Watermark Bar, a watering hole and event venue on New York's Hudson River waterfront, has recently introduced a new cocktail called 'The Siren.' For those who enjoy a large drink with some festive flair, The Siren's song will be impossible to resist, as the 114 ounce cocktail comes in a giant teal mug shaped like a mermaid. Watermark Bar's specialty cocktail isn't designed for a single drinker. It comes with several silly straws, encouraging patrons to [share it among their party](https://www.trendhunter.com/trends/cygnet-77-martini-duet). As for its contents, The Siren is a [frozen margarita](https://www.trendhunter.com/trends/millionaire-margarita) mixed with sangria. It's garnished with mermaid-appropriate accouterments like edible glitter, sugared oranges, and edible orchids, and it's further decorated with a pinwheel and a sparkler. Clearly, Watermark Bar had [Instagram](https://www.trendhunter.com/trends/frozen-cocktail) in mind when its bartenders thought up The Siren. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 76% | Activity: 97% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Giant Cocktails:** Create 100+ ounce cocktails that come in visually appealing glassware and are meant to be shared among groups, targeting younger audiences and social media engagement. - **Frozen Margarita Mixes:** Experiment with new and exciting flavors and toppings to draw in customers and provide a unique sensory experience. - **Edible Decorations:** Incorporate creative and visually appealing edible decorations into drinks to entice social media sharing and create a unique customer experience. ### Where This Applies - **Hospitality:** Hotels and bars can capitalize on the trend of visually appealing sharing cocktails to attract customers and greater social media presence. - **Food and Beverage:** Restaurants and bars can experiment with new flavor combinations and creative drink decorations to entice customers and draw them in for a memorable experience. - **Event Planning:** Event planners can use unique, visually appealing, and sharable cocktails to draw in customers and create memorable experiences for their clients. ## Related on Trend Hunter - [Mermaid-Inspired Drink Syrups](https://www.trendhunter.com/trends/skinny-mixes-syrup.md) - [Ultra-Heavy Mugs](https://www.trendhunter.com/trends/oceanus-brass-tankard.md) - [Record-Breaking Spicy Margaritas](https://www.trendhunter.com/trends/perfectly-spicy-margarita.md) - [Water-Inspired Rum Recipes](https://www.trendhunter.com/trends/kraken-water-cocktail.md) - [Poison-Inspired Cocktails](https://www.trendhunter.com/trends/the-alchemist.md) - [Green Movie-Celebrating Cocktails](https://www.trendhunter.com/trends/emerald-elixir.md) - [Saltwater-Infused Canned Cocktails](https://www.trendhunter.com/trends/saltwater-woody.md) - [Imaginative Cocktail Menus](https://www.trendhunter.com/trends/world-of-dreams-cocktail-menu.md) - [Food-Inspired Cocktail Concept Menus](https://www.trendhunter.com/trends/eat-your-cocktail.md)