# Floating Emergency Keychains The Waterbuoy Will Rescue Your Keys if They Fall Underwater By Peter Vallas | Published 2011-05-07 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/waterbuoy References: [blessthisstuff](http://www.blessthisstuff.com/stuff/sports/water-sports/waterbuoy-floatation-device-with-flashing-light/) & [amzn.to](http://amzn.to/mARCvQ) If you’re an avid boater or like to spend time fishing, you shouldn’t leave home without the Waterbuoy attached to your keys and/or valuables. When aboard, sometimes things go overboard; you may not be able to jump in and get something like a [set of keys](https://www.trendhunter.com/trends/quickrelease-edc-carry-system) before it sinks. The Waterbuoy works exactly like a [miniature rescue device](https://www.trendhunter.com/trends/aluminum-tubes). When your keys -- or other objects that have the Waterbuoy attached to them -- fall into the water, an orange flotation device emerges and brings itself back to the surface within seconds. It also has a built-in light that acts as a beacon when it is dark and harder to find. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 30% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Water Safety Accessories:** Disruptive innovation opportunity: Developing advanced water safety accessories that can quickly retrieve lost items from underwater. - **Automated Rescuing Devices:** Disruptive innovation opportunity: Creating automated rescuing devices that can swiftly retrieve submerged objects without human intervention. - **Smart Flotation Devices:** Disruptive innovation opportunity: Designing smart flotation devices equipped with sensors and GPS capabilities to aid in the recovery of lost items in water. ### Who This Affects Most - **Marine and Boating:** Disruptive innovation opportunity: Integrating advanced water rescue technologies into the marine and boating industry to enhance safety measures for water enthusiasts. - **Outdoor Recreation:** Disruptive innovation opportunity: Collaborating with outdoor recreation companies to incorporate innovative rescue solutions, such as the Waterbuoy, for adventurers and campers. - **Personal Accessories:** Disruptive innovation opportunity: Developing keychains, wallets, and other personal accessories with built-in safety mechanisms to prevent loss and aid retrieval in water environments. ## Related on Trend Hunter - [Durable Floating Wallet Designs](https://www.trendhunter.com/trends/planbok-floating-waterproof-wallet.md) - [Self-Propelling Controlled Buoys](https://www.trendhunter.com/trends/usafe.md) - [Compact Smart Buoys](https://www.trendhunter.com/trends/smart-buoy.md) - [Lifesaving Swimming Vests](https://www.trendhunter.com/trends/swimming-vest.md) - [Connected Pool Safety Devices](https://www.trendhunter.com/trends/lifebuoy-bcone.md) - [Under-Arm Rescue Floatation Devices](https://www.trendhunter.com/trends/ua80-evolution-vest.md) - [Magnetic Pop-Open Flashlights](https://www.trendhunter.com/trends/ysmart-mq3.md) - [Automatic Illumination Flashlights](https://www.trendhunter.com/trends/bullet2.md) - [Plastic Bottle Lifejackets](https://www.trendhunter.com/trends/bot-lifejacket.md)