# Multi-Functional Water-Based Serums Graydon Skincare Updates Its Lightweight Supermoon Serum By Kalin Ned | Published 2023-08-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/waterbased-serum References: [graydonskincare](https://graydonskincare.ca/products/supermoon) One of [Graydon Skincare's](https://www.trendhunter.com/trends/moon-boost-serum) fan-favorite products—a multi-functional and lightweight water-based serum called the 'Fullmoon Serum'—recently received an upgrade. Now named the 'Supermoon Serum,' this skincare powerhouse boasts a double serving of bio-retinol, alongside plant-based hyaluronic acid. Graydon Skincare sources its botanical retinol from dew bean. The ingredient contributes to the reduction of fine lines and wrinkles. The inclusion of bakuchi extract, a precursor to bakuchiol and a bio-retinol alternative, improves skin firmness and promotes a more youthful appearance. The moisture-loving plant-based hyaluronic acid is derived from senna and it plumps and moisturizes the skin. The use of [peptides and amino acids](https://www.trendhunter.com/trends/hydration-dream-peptide-serum) from hibiscus extract adds to the serum's effort in enhancing skin suppleness and overall vitality. Additionally, the incorporation of moringa extract and semi-precious malachite is touted to offer protection against everyday pollutants and elements Image Credit: Graydon Skincare ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 79% | Activity: 81% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Enhanced Water-based Serums:** The upgrade of Graydon Skincare's 'Fullmoon Serum' to the 'Supermoon Serum' showcases a double serving of bio-retinol and plant-based hyaluronic acid, indicating a trend toward more powerful and effective water-based serums. - **Botanical Retinol Alternatives:** The use of bakuchi extract as a precursor to bio-retinol in the 'Supermoon Serum' presents a trend towards exploring natural and plant-based ingredients as alternatives to traditional retinol in skincare products. - **Pollution Protection in Skincare:** The inclusion of moringa extract and semi-precious malachite in the 'Supermoon Serum' suggests a trend towards developing skincare products that provide protection against everyday pollutants and elements. ### Where This Applies - **Skincare:** The upgrade of Graydon Skincare's popular water-based serum indicates a trend in the skincare industry towards more advanced multi-functional products that offer enhanced benefits to consumers. - **Natural Skincare:** The use of botanical retinol alternatives in the 'Supermoon Serum' highlights a trend in the natural skincare industry to explore alternative ingredients that provide similar benefits to conventional skincare ingredients. - **Pollution Protection:** The incorporation of pollution-fighting ingredients in the 'Supermoon Serum' reflects an emerging trend in the skincare industry towards products designed to protect the skin from environmental pollutants and damage. ## Related on Trend Hunter - [Superfood-Inspired Serums](https://www.trendhunter.com/trends/moon-boost-serum.md) - [Vegan Superfood Serums](https://www.trendhunter.com/trends/superfood-serum1.md) - [Triple Action Serums](https://www.trendhunter.com/trends/triple-action-firming-serum.md) - [Advanced Hydrating Serums](https://www.trendhunter.com/trends/advanced-hydrating-serum.md) - [High-Performance Skincare Serums](https://www.trendhunter.com/trends/fitglow-beauty.md) - [Botanical Retinol Gel Creams](https://www.trendhunter.com/trends/botanical-retinol.md) - [Weightless Hydration Serums](https://www.trendhunter.com/trends/forest-water-hyaluronic-serum.md) - [Active-Packed Serums](https://www.trendhunter.com/trends/serum-a-serum.md) - [Gentle Skin-Enhancing Serums](https://www.trendhunter.com/trends/beauty-pies-youthbomb.md)