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# Swimmer Floatation Necklaces
The 'PLOOTA' Water Safety Device Protects Swimmers at All Times

By Michael Hemsworth | Published 2017-05-12 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/water-safety-device
References: [blessthisstuff](http://www.blessthisstuff.com/stuff/technology/misc-gadgets/ploota-water-safety-device/) & [kickstarter](https://www.kickstarter.com/projects/286301580/ploota)

Swimming can quickly turn dangerous in a variety of different ways, so the 'PLOOTA' water safety device aims to enable wearers to ensure they're always covered in case of a problem. The 'PLOOTA' works by being worn around the neck whenever you're heading into the water for a swim, partaking in some [water sports](https://www.trendhunter.com/trends/foil-scoot) or even as a precautionary device for those who can't swim while they are near water. If the 'PLOOTA' detects that you are underwater for too long it will automatically deploy the [floatation equipment](https://www.trendhunter.com/trends/smart-buoy) to bring you back to the surface to prevent you from drowning.

The 'PLOOTA' water safety device is an effective piece of equipment that can be used by kids and adults alike to stay safe in the water.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 98% | Activity: 97% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### Why This Trend Is Growing

- **Water Safety Devices:** The rise of water safety devices presents opportunities for tech innovators to create wearable sensors that provide better protection to swimmers when they swim or partake in water sports
- **Intelligent Swimwear:** Intelligent swimwear can be created that allows data monitoring of the user's vital stats and sends alerts in an emergency to preempt a dangerous situation
- **AI Detection for Accident Prevention:** Emerging opportunities in the field of AI detection could be leveraged to create predictive accident prevention devices that are capable of identifying irregular activities in the water body and alerting the rescue team

### Industries Being Reshaped

- **Consumer Electronics:** Consumer electronics companies can explore the opportunities of integrating water safety devices into wearable technology
- **Sports Equipment:** The sports equipment industry can create safety accessories for swimmers that are designed to boost their confidence when swimming
- **Healthcare:** Companies in healthcare space can create water safety devices for swimmers with disabilities to ensure their safety and improve their quality of life

## Related on Trend Hunter

- [Self-Inflating Kids Swimwear](https://www.trendhunter.com/trends/smart-swimwear.md)
- [Health-Tracking Swimmer Bracelets](https://www.trendhunter.com/trends/soswim-safety-bracelet.md)
- [Connected Pool Safety Devices](https://www.trendhunter.com/trends/lifebuoy-bcone.md)
- [Under-Arm Rescue Floatation Devices](https://www.trendhunter.com/trends/ua80-evolution-vest.md)
- [Revolutionary Swimming Flotation Devices](https://www.trendhunter.com/trends/swimming-flotation-device.md)
- [Virtual Lifeguard Cameras](https://www.trendhunter.com/trends/coral-smart-pool-mylo.md)
- [Self-Propelling Controlled Buoys](https://www.trendhunter.com/trends/usafe.md)
- [AI-Assisted Pool Alarms](https://www.trendhunter.com/trends/poolert-s.md)
- [AI-Driven Pool Safety Systems](https://www.trendhunter.com/trends/pool-monitor-camera.md)
