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# Lentil-Based Superfood Powders
Real Source's Water Lentil Superfood is More Nutritious Than Kale

By Laura McQuarrie | Published 2019-04-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/water-lentil
References: [trndmonitor](https://trndmonitor.com/food-spotlight-real-source-water-lentil-superfood/) & [realsourcefoods](https://www.realsourcefoods.com/products/water-lentil-superfood-made-with-lentein-pure-supergreen-superfood)

Real Source's Water Lentil Superfood is a plant-based dietary supplement that is exceptionally nutritious, so much so that it is known as the world's most complete food source—and it is even more nutrient dense than moringa and kale. The [pure water lentil powder](https://www.trendhunter.com/trends/just-one-protein) is made of high-quality, sustainably grown natural water lentils, which are recognized as the world's smallest flowering plant. This immensely nutritious superfood is versatile and can be added to everything from smoothies to snack bars and tea.

While many consumers are becoming interested in alternative, [plant-based protein sources](https://www.trendhunter.com/trends/plantbased-protein-powders1), Real Source notes that "his plant-based protein has the potential to change the world’s food supply." As the single ingredient contains all nine essential amino acids, it is not only nutritious but environmentally friendly, as fewer crops are needed to create one high-quality product.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 46% | Activity: 66% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Plant-based Protein:** The trend of plant-based protein is disrupting the food industry by offering environmentally friendly and nutritious alternatives to traditional animal-based protein sources.
- **Superfood Powders:** The trend of superfood powders presents disruptive innovation opportunities in the health and wellness industry by providing highly nutritious and versatile dietary supplements.
- **Sustainable Agriculture:** The trend of sustainable agriculture is revolutionizing the farming industry by promoting the cultivation of nutrient-dense and environmentally friendly crops like water lentils.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry should explore incorporating plant-based protein sources like water lentils to cater to the growing demand for sustainable and nutritious food options.
- **Health and Wellness:** The health and wellness industry can leverage the popularity of superfood powders, like water lentil-based powders, to offer consumers convenient and nutrient-packed dietary supplements.
- **Agriculture:** The agriculture industry can benefit from embracing sustainable farming practices and exploring the cultivation of water lentils, a highly nutritious and environmentally friendly crop.

## Related on Trend Hunter

- [Concentrated Superfood Powders](https://www.trendhunter.com/trends/superfood-greens-powder.md)
- [Baked Lentil Puffs](https://www.trendhunter.com/trends/baked-lentil-puffs.md)
- [Health-Supporting Plant-Based Superfood Blends](https://www.trendhunter.com/trends/plantbased-superfood-blend.md)
- [Instant Lentil Meals](https://www.trendhunter.com/trends/lentil-meals.md)
- [Health-Promoting Superfood Blends](https://www.trendhunter.com/trends/organic-superfood-blends.md)
- [Vegan-Friendly Lentil Chips](https://www.trendhunter.com/trends/lentil-crisps.md)
- [Superfood-Infused Cocoa Powders](https://www.trendhunter.com/trends/super-cocoa-1.md)
- [Palatable Superfood Powders](https://www.trendhunter.com/trends/super-green.md)
- [Nutrient-Packed Super Greens Powders](https://www.trendhunter.com/trends/live-it-up.md)
