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# Blueberry-Flavored Lemon Waters
The Water Brand Lemon Perfect Has 3 New Flavors

By Katherine Pendrill | Published 2024-02-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/water-brand-lemon-perfect
References: [csnews](https://csnews.com/lemon-perfect-water)

![Blueberry-Flavored Lemon Waters](https://cdn.trendhunterstatic.com/thumbs/526/water-brand-lemon-perfect.jpeg)

The water brand [Lemon Perfect](https://www.trendhunter.com/trends/hydrating-lemon-water) is looking to shake up the category with [three new permanent flavors](https://www.trendhunter.com/trends/laird-superfood-2): Watermelon, Coconut, and Blueberry.

For those unfamiliar, Lemon Perfect is a beverage company that distinguishes itself by squeezing half an organic lemon into every bottle of water. The brand has always earned a cult following for its Original Lemon flavor and now there are three new varieties to choose from. The Blueberry flavor boasts a distinct berry taste, while the Coconut flavor will transport your taste buds to the tropics. Meanwhile, the [Watermelon flavor is ultra-refreshing](https://www.trendhunter.com/trends/aqua-libra-watermelon-strawberry). Each drink comes in a large 15.2-ounce bottle, which will replace the original 12-ounce size available to retailers.

The three new flavors are now part of water brand Lemon Perfect's permanent lineup.

Image Credit: Lemon Perfect

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 88% | Activity: 92% | Freshness: 21%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Flavored-water Innovation:** Expanding beyond traditional lemon flavor to include Watermelon, Coconut, and Blueberry varieties.
- **Fruit-infused Beverages:** Incorporating distinct berry, tropical, and refreshing watermelon tastes into a lemon-based product line.
- **Product Line Diversification:** Introducing new flavors like Blueberry to diversify the beverage company's offerings.

### Where This Applies

- **Beverage:** Innovating within the competitive beverage industry with unique fruit-infused water options.
- **Consumer Goods:** Meeting consumer demand for flavorful and refreshing beverage choices with expanded product lines.
- **Food and Beverage:** Exploring new flavor profiles to cater to evolving consumer preferences in the food and beverage market.

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