# Intense Hydration Skincare LANEIGE's Water Bank Blue Hyaluronic Intensive Moisturizer is Vegan By Jana Pijak | Published 2024-01-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/water-bank-blue-hyaluronic-intensive-moisturizer References: [laneige](http://www.laneige.com/ca/en/index.html) & [sephora](https://www.sephora.com/ca/en/product/laneige-water-bank-blue-hyaluronic-intensive-moisturizer-with-peptides-squalane-P509661?skuId=2743144&icid2=products%20grid:p509661:product)  The new Water Bank Blue Hyaluronic Intensive Moisturizer from [LANEIGE](https://www.trendhunter.com/trends/water-bank-aqua-facial) nourishes dry skin and is available just in time for winter. Joining the beauty brand's Water Bank product family, this next-generation cream provides comforting hydration, easing the effects of extreme dryness and reinforcing the skin's natural moisture barrier. Packed with a handful of powerful ingredients, including micro-sized Blue Hyaluronic Acid, 100% Vegan Omega Peptides, Squalane, and Purified Cica, the moisturizer is backed by 40 years of research. It undergoes a fermentation and refining process to ensure amplified hydration, with results that include visible relief from redness, rapid [moisture barrier repair](https://www.trendhunter.com/trends/belif-moisturizing-bomb), and 120-hour hydration. What sets the product apart further is its sustainable packaging -- a refillable pod that reduces plastic consumption by 70%, and packaging cartons that are made with FSC-certified paper. The product is now available online and in store at [Sephora Canada](https://www.trendhunter.com/trends/barrier-balancing-water-cream) locations. Image Credit: LANEIGE ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 78% | Activity: 83% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Sustainable Packaging:** The inclusion of a refillable pod that reduces plastic consumption by 70% presents a disruptive innovation opportunity for brands in the skincare industry. - **Extreme Hydration:** The Water Bank Blue Hyaluronic Intensive Moisturizer's 120-hour hydration capability showcases a disruptive innovation opportunity for the beauty industry in creating long-lasting moisturizing products. - **Vegan Skincare:** The 100% Vegan Omega Peptides in LANEIGE's new moisturizer highlight a disruptive innovation opportunity for skincare companies looking to cater to the growing demand for vegan beauty products. ### Industries Being Reshaped - **Skincare:** The Water Bank Blue Hyaluronic Intensive Moisturizer's intense hydration capabilities unveil opportunities for disruptive innovation in the skincare industry. - **Beauty:** The new Water Bank Blue Hyaluronic Intensive Moisturizer offers an opportunity for disruptive innovation by providing prolonged hydration, satisfying the beauty industry's need for long-lasting moisturizing products. - **Retail:** The sustainability-focused packaging of LANEIGE's Water Bank Blue Hyaluronic Intensive Moisturizer presents a disruptive innovation opportunity for retail businesses to emphasize eco-friendly practices. ## Related on Trend Hunter - [Intensively Hydrating Premium Moisturizers](https://www.trendhunter.com/trends/intensive-hydrating-moisturizer.md) - [Skin Barrier-Focused Creams](https://www.trendhunter.com/trends/barrier-balancing-water-cream.md) - [Hydrating Gel Moisturizers](https://www.trendhunter.com/trends/belief-aqua-bomb.md) - [Cruelty-Free Gel Moisturizers](https://www.trendhunter.com/trends/holy-hydration.md) - [Nutritious Vegan Moisturizers](https://www.trendhunter.com/trends/vegan-moisturizers.md) - [Premium Botanical Creams](https://www.trendhunter.com/trends/daily-glow-active-hydrator.md) - [Healthy Hydration Skincare](https://www.trendhunter.com/trends/hydration-collection.md) - [Oil-free Refillable Moisturizers](https://www.trendhunter.com/trends/refillable-moisturizer.md) - [Ultra-Hydrating Skin Gels](https://www.trendhunter.com/trends/hydro-boost.md)