# Aftermarket Smartwatch Cameras The 'CMRA' Apple Watch Camera Expands the Smartwatch's Capabilities By Michael Hemsworth | Published 2016-11-03 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/watch-camera References: [thegadgetflow](http://thegadgetflow.com/portfolio/cmra-camera-apple-watch/) & [getcmra](http://getcmra.com) The [Apple](https://www.trendhunter.com/trends/continuity-camera-accessory) Watch is renowned for being a powerful device to help expand productivity capabilities, so the 'CMRA' is an Apple Watch camera strap that helps further push the device's functionality. The 'CMRA' works by incorporated into the design of the Apple Watch by being used as a [band for the device](https://www.trendhunter.com/trends/nomad-rocky-point-band). The unit adds two cameras into the design with one that faces the user and another that faces away from them to capture their surroundings. The 'CMRA' [Apple Watch camera band](https://www.trendhunter.com/trends/tilink-titanium-multifunction-edc-bracelet) features a battery pack that will last all day long and that's capable of capturing hundreds of pictures. Additionally, the 'CMRA' enables the recording of video and will record around 30-minutes of footage per charge. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 21% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What Makes This Trend Stand Out - **Smartwatch Camera Bands:** The rise of aftermarket smartwatch camera bands creates an opportunity for tech companies to enhance the functionality of smartwatches. - **Dual-camera Integration:** The integration of dual-camera systems into smartwatches presents a disruptive innovation opportunity for camera manufacturers to expand into the wearable tech market. - **Extended Battery Life:** The demand for smartwatch camera bands with extended battery life provides an opportunity for battery technology companies to develop innovative solutions. ### Sectors Adopting This - **Consumer Electronics:** The consumer electronics industry can capitalize on the growing market for aftermarket smartwatch camera bands. - **Wearable Technology:** The wearable technology industry can explore the integration of dual-camera systems to enhance the functionality of smartwatches. - **Battery Technology:** The battery technology industry can develop extended battery life solutions to meet the demands of smartwatch camera bands. ## Related on Trend Hunter - [Smartphone Webcam Accessories](https://www.trendhunter.com/trends/continuity-camera-accessory.md) - [Modular Dual Watch Straps](https://www.trendhunter.com/trends/smartlet.md) - [Handheld Smartwatch Cases](https://www.trendhunter.com/trends/elrow-industries-miniphone.md) - [AI-Enabled Mirrorless Smartphone Cameras](https://www.trendhunter.com/trends/caira-camera.md) - [Smartphone-Friendly Action Cams](https://www.trendhunter.com/trends/domono-smart-camera.md) - [Wearable Watch Power Banks](https://www.trendhunter.com/trends/watch-power-bank.md) - [Extreme Adventurer Smartwatches](https://www.trendhunter.com/trends/apple-watch-ultra.md) - [Unibody Ceramic Smartwatches](https://www.trendhunter.com/trends/rogbid-z10.md) - [Remote Camera Controls](https://www.trendhunter.com/trends/gamerasnap.md)