# Wasp Rice Crackers Buzzing In Tokyo By Bianca | Published 2007-09-08 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/wasp-rice-crackers References: [canada](http://www.canada.com/nationalpost/news/artslife/story.html?id=be1ab818-5cd5-463b-a91b-c031d4ad4263) Tokyoites are adding a little zing to their diets. The Japanese have their fair share of [unique foods](https://www.trendhunter.com/trends/japanese-snacks-for-halloween), but sashimi is tame in comparison to jibachi senbei, or "digger wasp [rice crackers](https://www.trendhunter.com/trends/sugared-rice-cracker-stars)." The snack was invented by a Japanese wasp fan club (yes, there is an entire group of people who have a collective passion for the stinging insects, weird, we know!) "The result adds a waspish scent to the traditional fare," the Vancouver Sun reported, adding that they're "slightly more oikly than the [soy-sauce-flavoured traditional ones](https://www.trendhunter.com/trends/wheat-crisp-crackers)." For now, they're still cheap -- about $3 per bag of 20 crackers, "but output may be limited as the wasps are caught in the wild for optimum flavour." ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 44% | Activity: 62% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### Key Themes Behind This Trend - **Unique Food Experiences:** Entrepreneurs can create innovative food products that offer unique and unconventional flavor profiles. - **Insect-based Snacks:** There is an opportunity to develop and market snacks made from insects as a sustainable and protein-rich alternative. - **Cult-focused Food Products:** Entrepreneurs can tap into niche markets by creating food products that cater to specific subcultures or interests. ### Where This Applies - **Food and Beverage:** The food and beverage industry can explore and capitalize on unconventional food trends and cater to adventurous eaters. - **Sustainable Snack Industry:** Opportunities exist for entrepreneurs to develop and promote sustainable snack options, such as insect-based products. - **Specialty Food Market:** The specialty food market can attract customers by offering unique and niche products, like digger wasp rice crackers. ## Related on Trend Hunter - [Tamari-Flavored Rice Crackers](https://www.trendhunter.com/trends/clearspring.md) - [Japanese Cuisine Snack Mixes](https://www.trendhunter.com/trends/yuzu-zest-japanese-tempura-veggie-mix.md) - [Spicy Tempura Seaweed Snacks](https://www.trendhunter.com/trends/spicy-tempura-seaweed-snack.md) - [Edible Insect Lollipops](https://www.trendhunter.com/trends/pest-infested-pops.md) - [Wasabi Popcorn Snacks](https://www.trendhunter.com/trends/wasabi-popcorn.md) - [Savory Insect Snacks](https://www.trendhunter.com/trends/savory-insect-snack.md) - [Savory Sticky Rice Chips](https://www.trendhunter.com/trends/sticky-rice-chips.md) - [Dried Shishito Pepper Crisps](https://www.trendhunter.com/trends/shishito-crisps.md) - [Cricket Jerky Snacks](https://www.trendhunter.com/trends/cricket-jerky.md)