# Pastel Pink High-Top Sneakers The Air Jordan 1 High Gets a New Washed Pink Colorway By Amy Duong | Published 2023-04-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/washed-pink-colorway-1 References: [highsnobiety](https://www.highsnobiety.com/p/air-jordan-1-washed-pink/) The latest tonal iteration of the [Air Jordan 1](https://www.trendhunter.com/trends/air-jordan-1-low-3) High sneaker model gets a [Washed Pink colorway](https://www.trendhunter.com/trends/atmosphere-colorway) palette just in time for the warmer seasons upon us. The show was originally teased at the beginning of the year and is now joining the brand's Summer 2023 series which includes the Thunder 4s, Neutral Grey 2s, and much more. The new shoes are also referenced as the 'Atmosphere 1s' and it has a slightly vintage feel to them due to the [aged look](https://www.trendhunter.com/trends/cinnabar-colorway) of the washed palette. The soft pink tone decorates the upper throughout the smooth suede paneling section and white covers the underlays made from leather. Sail completes the look of the midsole and ankle to round it all out. Image Credit: Nike ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 61% | Activity: 81% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Tonal Sneakers:** Opportunity for sneaker brands to explore more tonal and washed-out color palettes for their shoe releases. - **Vintage-inspired Sneakers:** Opportunity for brands to tap into the growing demand for vintage-inspired sneaker designs. - **Seasonal Collections:** Opportunity for brands to release season-specific collections to capitalize on consumer demand for new and fresh styles. ### Industries Being Reshaped - **Footwear:** Increasing consumer demand for both classic and new designs for shoes presents opportunities for brands to innovate and release unique and trendy footwear. - **Fashion:** The push for vintage-inspired designs and tonal color palettes in footwear reflects a larger trend in the fashion industry towards nostalgia-driven fashion statements. - **Sportswear:** High-top sneakers like the Air Jordan 1s are part of a larger trend of merging fashion and sportswear styles, creating opportunities for brands to innovate and capitalize on the crossover trend. ## Related on Trend Hunter - [Chic Satin Pink Sneakers](https://www.trendhunter.com/trends/satin-pink.md) - [Taupe-Tinged Basketball Sneakers](https://www.trendhunter.com/trends/irregular-shadow-colorway.md) - [Sleek Contrasting Sneaker Colorways](https://www.trendhunter.com/trends/air-jordan-23-2.md) - [Light-Tonal Low Basketball Sneakers](https://www.trendhunter.com/trends/air-jordan-1-low-3.md) - [Chunky Metallic-Tinged Sneakers](https://www.trendhunter.com/trends/sail-and-metallic-gold.md) - [Pink Tonal Performance Sneakers](https://www.trendhunter.com/trends/atmosphere-colorway.md) - [Vibrant Pink Basketball Sneakers](https://www.trendhunter.com/trends/pink-lotus.md) - [Denim-Detailed Lifestyle Sneakers](https://www.trendhunter.com/trends/bleached-denim-air-jordan.md) - [Deep Navy Tonal Sneakers](https://www.trendhunter.com/trends/midnight-navy-colorway-1.md)