# Crispbread Snack Sets The Wasa Snackle Set Was Made for On-the-Go Summer Snacking By Laura McQuarrie | Published 2024-05-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/wasa-snackle-set References: [media.newswire](https://media.newswire.ca/forefrontmedianews.html?rkey=20240510CG10980&filter=20509) & [amazon](https://www.amazon.com/dp/B0D38F37YR?tag=trenhunt0f-20)  Crispbread baker [Wasa](https://www.trendhunter.com/trends/wasa-crispbread) collaborated with influencer, entrepreneur and a former star of [ABC's](https://www.trendhunter.com/trends/almond-butter-and-chocolate-masterclass) The Bachelorette, JoJo Fletcher, to create the Wasa Snackle Set. This on-the-go summer snacking set serves up a variety of snacks and toppings to enhance the enjoyment of flavors like Wasa Sourdough, Multi-Grain and Gluten Free. The Snackle Set includes a specially designed snack box with special compartments that perfectly fit the large, sturdy shape of the crispbreads for picnicking, days spent at the beach, or enjoying a snack in the backyard. The limited-edition snack set is dropping online, exclusively on [Amazon](https://www.trendhunter.com/trends/cooper-street-holiday-gift-box), in limited quantities. As a nod to Memorial Day on May 27th, the Snackle Set will retail for $5.27. In addition to the snack box, fans will get one pack of Wasa Sourdough Crispbread. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 88% | Activity: 92% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Influencer-driven Collaborations:** Collaborations with popular influencers, like JoJo Fletcher, amplify product visibility and create a deeper connection with target audiences. - **Portable Snacking Solutions:** Compact, on-the-go snack sets cater to the growing demand for convenient and versatile food options for busy lifestyles. - **Limited-edition Product Launches:** Exclusively offering products in limited quantities on platforms like Amazon drives urgency and boosts engagement. ### Where This Applies - **Food and Beverage:** The development of superior packaging solutions for snacks that enhance portability and user experience is revolutionizing the market. - **E-commerce:** Exclusively launching limited-edition products online integrates scarcity with broad digital reach to boost sales. - **Influencer Marketing:** Creating branded products in collaboration with social media personalities significantly enhances brand credibility and market reach. ## Related on Trend Hunter - [Eye-Catching Cracker Packaging](https://www.trendhunter.com/trends/wasa-crispbread.md) - [Crunchy Sourdough Crispbreads](https://www.trendhunter.com/trends/sourdough-crispbread.md) - [Luxe Camp-Style Experiences](https://www.trendhunter.com/trends/wasa-camp-crunch.md) - [Shareable Snack Packs](https://www.trendhunter.com/trends/lunchables-snackables.md) - [Crispy Hybrid Snack Crackers](https://www.trendhunter.com/trends/sea-salt-pretzel-snackers.md) - [Brunost Cheese Sandwich Snacks](https://www.trendhunter.com/trends/sandwich-brunost.md) - [Character-Themed Snack Products](https://www.trendhunter.com/trends/good2grow-snackers.md) - [Celebratory Female Sports Snacks](https://www.trendhunter.com/trends/cracker-jill.md) - [Better-For-You Sandwich Crackers](https://www.trendhunter.com/trends/mavericks-snacks-sandwich-crackers.md)