# Voyeuristic Couture Exhibitions Wanderland by Hermès is a Conceptual Show at the Saatchi Gallery By Rebecca Byers | Published 2015-04-14 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/wanderland-by-herms References: [telegraph](http://www.telegraph.co.uk/luxury/art/67372/hermès-presents-wanderland.html) Wanderland by [Hermès](https://www.trendhunter.com/trends/hermes-celebrates) is a vibrant new exhibition from the French fashion house that celebrates the Parisian concept of the flâneur. To be housed at [Chelsea's](https://www.trendhunter.com/trends/travel-accessories-exhibit) [Saatchi Gallery](https://www.trendhunter.com/trends/threadwork-women-redefining-fiber-arts) until May 2015, the Wanderland showcase offers patrons the chance to stroll through a visual, highly immersive historical depiction of the brand's history in relation to the flâneur concept. The flâneur is a 19th century concept of a voyeuristic city dweller, an archetype for a city wanderer that has long served as inspiration for Hermès. The exhibit draws on inspiration from such artists as Magritte and Lichtenstein to create captivating and thoughtful mise-en-scènes throughout. Following its stint in London, the Wanderland by Hermès exhibit will be traveling on to Paris and then Milan. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 90% | Activity: 89% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Historical Depiction Exhibitions:** Fashion companies can create highly immersive showcases that offer patrons the chance to stroll through a visual, highly immersive historical depiction of the brand's history. - **Flâneur-inspired Designs:** Fashion brands can draw inspiration from the 19th century concept of the flâneur archetype to create captivating and thoughtful designs. - **Voyeuristic Experiences:** Companies can create immersive exhibitions that play with voyeuristic themes using inspiration from artists such as Magritte and Lichtenstein. ### Industries Being Reshaped - **Fashion:** Fashion brands can use historical depictions and flâneur inspiration in their designs and exhibitions. - **Art and Museums:** Art exhibitions and museums can present immersive voyeristic experiences for their patrons to enjoy. - **Travel and Tourism:** Tourism companies can promote flâneur-inspired tours and travels to attract patrons interested in historical depictions of fashion and art. ## Related on Trend Hunter - [Gilded Retail Exhibitions](https://www.trendhunter.com/trends/through-the-keyhole.md) - [4D Designer Exhibitions](https://www.trendhunter.com/trends/gucci-visions.md) - [Immersive Luxury Exhibits](https://www.trendhunter.com/trends/visionary-journeys.md) - [Singer-Themed Art Exhibitions](https://www.trendhunter.com/trends/flannels-x.md) - [Luxury Exhibition Concepts](https://www.trendhunter.com/trends/the-louis.md) - [Contemporary Fashion Retrospectives](https://www.trendhunter.com/trends/balenciaga-by-demna.md) - [Floral-Imbued Fashion Exhibits](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent.md) - [Iconic Designer Exhibitions](https://www.trendhunter.com/trends/200-trunks-200-visionaries-the-exhibition.md) - [Earth-Connecting Luxe Floor Installations](https://www.trendhunter.com/trends/la-pelota.md)