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# Positively Affirming Wall Banners
The ‘Let It Go’ Banner Tells You to Chill Out

By Vasiliki Marapas | Published 2013-10-07 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/wall-banners
References: [fancy](http://fancy.com/things/459357622760378581/Let-It-Go-Banner) & [schoolhouseelectric](http://www.schoolhouseelectric.com/let-it-go-wall-banner.html)

This decorative ‘Let It Go’ [wall banner](https://www.trendhunter.com/trends/notice-me-please) reminds us that [holding onto a grudge](https://www.trendhunter.com/trends/free-your-mind1) is so not worth it. If you have a tendency to sweat the small stuff, this is the perfect banner to prompt you to relax. In a similar vein to the ‘Keep Calm and Carry On’ posters, this banner imparts a little bit of wisdom that you can carry with you throughout the day.

The banner is made of [repurposed cotton flour sacks](https://www.trendhunter.com/trends/artisanal-textile-divider) and boasts hand-stitched lettering made from 100% wool. The banner hangs from a hand-stained pine rod, which attaches to your wall via durable twine. Overall, this finely crafted banner is a perfect home addition, which will surely grab the attention of your guests. And if you’re already stress-free, why not share the wealth by gifting the ‘Let It Go’ banner to one of your friends?

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 21% | Activity: 21% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### Key Themes Behind This Trend

- **Positive Affirmation Decor:** Disruptive innovation opportunity: Create new designs and materials for decorative wall banners that promote positive affirmations and mental well-being.
- **Eco-friendly Home Decor:** Disruptive innovation opportunity: Develop sustainable materials and manufacturing processes for home decor items like wall banners.
- **Mental Wellness Products:** Disruptive innovation opportunity: Design and market products that promote relaxation, mindfulness, and stress reduction like the 'Let It Go' banner.

### Where This Applies

- **Home Decor:** Disruptive innovation opportunity: Integrate technology and smart features into home decor items to enhance functionality and convenience.
- **Textile Manufacturing:** Disruptive innovation opportunity: Explore new materials and techniques in textile manufacturing to create unique and eco-friendly products like the 'Let It Go' banner.
- **Wellness and Lifestyle:** Disruptive innovation opportunity: Combine technology and wellness concepts to develop innovative products and services for mental well-being, such as personalized relaxation programs.

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