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# QSR Chicken Brand Snacks
Chick-fil-A Waffle Potato Chips Come in Two Flavors

By Michael Hemsworth | Published 2025-08-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/waffle-potato-chips
References: [fastfoodclub](https://www.fastfoodclub.com/p/chick-fil-a-brings-a-fall-menu-twist-thats-not-pumpkin-spice/) & [chick-fil-a](https://www.chick-fil-a.com)

![QSR Chicken Brand Snacks](https://cdn.trendhunterstatic.com/thumbs/579/waffle-potato-chips.jpeg)

The [Chick](https://www.trendhunter.com/trends/smokehouse-bbq-nuggets)-[fil](https://www.trendhunter.com/trends/chickfila-originals-summer-collection)-A Waffle Potato Chips are a new prepackaged food item from the chicken-focused [QSR](https://www.trendhunter.com/trends/chick-fil-a-8) brand that are crafted with its signature side dish as the inspiration. The snack product features thickly sliced potato chips with a wavy cut profile that are inspired by the brand's signature Waffle Fries that are cooked to a crispy texture to satisfy cravings for a crunchy snack. The chips come in Original flavor and Chick-fil-A Sauce flavor options to work well for new and existing fans alike to try out.

The Chick-fil-A Waffle Potato Chips will make their debut on August 18, 2025 in seven-ounce bags and will be arriving at a variety of retailers across the Southeast and Atlantic regions into the fall for shoppers to pick up.

Image Credit: Chick-fil-A)

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 50% | Activity: 60% | Freshness: 47%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Qsr-branded Retail Snacks:** Quick service restaurant brands are expanding their influence by introducing retail snack products, allowing fans to enjoy favorite flavors outside the traditional dining experience.
- **Signature Inspired Chips:** Leveraging popular menu items as inspiration, companies are crafting new snack products that carry the essence of their brand in a form that can reach new consumer segments.
- **Flavor Pairing Innovation:** Creating snack products with multiple flavor options broadens appeal, boosting consumer engagement with both familiar and novel taste experiences.

### Industries Being Reshaped

- **Packaged Snacks Industry:** The growth in prepackaged branded snacks offers opportunities for companies to capitalize on brand loyalty and enter the retail market.
- **QSR Industry:** Quick service restaurants are innovating by extending their brand identity into grocery aisles, bridging the gap between dine-in services and at-home consumption.
- **Flavoring Industry:** The development of unique flavor profiles in prepackaged snacks showcases the potential for innovation in the enhancement and replication of authentic tastes.

## Related on Trend Hunter

- [Sauce-Inspired QSR Snacks](https://www.trendhunter.com/trends/chick-fil-a-8.md)
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- [Fried Chicken Potato Chips](https://www.trendhunter.com/trends/ruffles-kfc-original-recipe-chicken-chips.md)
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- [Chicken Sandwich-Flavored Chips](https://www.trendhunter.com/trends/ruffles-double-crunch-kfc-zinger.md)
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- [Sauce-Smothered QSR Chicken Nuggets](https://www.trendhunter.com/trends/smokehouse-bbq-nuggets.md)
- [QSR Summer Capsules](https://www.trendhunter.com/trends/chickfila-originals-summer-collection.md)
