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# Thriller-Themed Burgers
This Eggos Waffle Burger is One of Many Stranger Things Menu Items

By Alyson Wyers | Published 2016-10-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/waffle-burger
References: [thatsnerdalicious](http://www.thatsnerdalicious.com/food-porn/stranger-burgers/) & [luckychip](http://luckychip.co.uk/)

Inspired by the Netflix phenomenon Stranger Things, this Eggos waffle burger is just one item on a menu dedicated to the television program.

English eatery [Lucky Chip](https://www.trendhunter.com/trends/stranger-things-cereals) is offering a special Stranger Things menu for the month of October that features the waffle burger (containing a smoked bacon, peanut butter, jelly, beef patty, American cheese and a hint of chili) as well as the [Demogorgon](https://www.trendhunter.com/trends/demogorgon-plush) burger (beef patty filled with demi gorgonzola cheese, cheddar, Mac sauce and pickled onions). Five other burgers are on the menu, plus onion rings inspired by the mysterious Eleven, a [Hawkins High School](https://www.trendhunter.com/trends/eggo-stranger-things-hawkins-homestyle-waffles)-themed snack box and a variety of french fries.

The menu is an example of how pop culture can be incorporated into the food industry while also taking advantage of the spooky season.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 75% | Activity: 80% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Pop Culture-inspired Menus:** The incorporation of popular TV shows and movies into menu items provides a unique dining experience and attracts a niche market.
- **Themed Food Experiences:** Creating menus and dishes based on a specific theme allows restaurants to stand out and offer customers a memorable experience.
- **Seasonal Marketing Strategies:** Linking food menus to specific seasons or holidays creates a sense of anticipation and can boost customer engagement during those periods.

### Sectors Adopting This

- **Restaurant Industry:** Restaurants can create themed menus to attract customers and enhance their dining experience.
- **Food and Beverage Industry:** The incorporation of pop culture into menu items provides opportunities for innovation and differentiation within the food and beverage industry.
- **Entertainment Industry:** Collaborating with popular TV shows or movies to create special menu items can help promote both the show/movie and the restaurant, forming a mutually beneficial partnership.

## Related on Trend Hunter

- [TV Show-Inspired Waffles](https://www.trendhunter.com/trends/eggo-stranger-things-hawkins-homestyle-waffles.md)
- [Sci-Fi Show QSR Meals](https://www.trendhunter.com/trends/mcdonalds-x-stranger-things.md)
- [Sci-Fi Fast Food Meals](https://www.trendhunter.com/trends/kfc-x-stranger-things.md)
- [80s-Style Sci-Fi Pizzas](https://www.trendhunter.com/trends/surfer-boy-pizzas.md)
- [Television Tie-In Cookbooks](https://www.trendhunter.com/trends/stranger-things-the-official-cookbook.md)
- [Sci-Fi Plant-Based Nuggets](https://www.trendhunter.com/trends/chickn-nuggets.md)
- [Monstrous Sci-Fi Cereals](https://www.trendhunter.com/trends/demogorgon-crunch.md)
- [Themed Sci-Fi Frozen Pizzas](https://www.trendhunter.com/trends/palermo-villa-stranger-things-pizza.md)
- [Whimsical Gothic-Themed Meals](https://www.trendhunter.com/trends/meal-of-misfortune.md)
